May
14

Surf To Snow: Episode 4 How to Beauty Tips in Aspen, Colorado with Olay Fresh Effects

#SurfToSnow A Roxy Team Adventure with Olay Fresh Effects!

Professional surfers Monyca Byrne Wickey and Bruna Schmitz catch up in Aspen, Colorado and show us their favorite Olay Fresh Effects. Between surf breaks in Tahiti and snow filled runs on the mountain, these girls are always on the go and always need the perfect products to keep them naturally beautiful.

Don’t forget we’ve got another giveaway today filled with Monyca and Bruna’s  favorite Olay Fresh Effects products and a $200 Roxy.com gift card to buy that new bikini and beach bag you’ve been eyeing!

 


Here’s how to enter (today only!):

RT for a chance to #win the #SurfToSnow @FreshEffects #giveaway today! Watch the 4th episode http://bit.ly/13YYOOQ http://bit.ly/11tcC0g

 

#SurfToSnow A Roxy Team Adventure with Olay Fresh Effects!

May
08

The latest in Summer Swim with designer Tori Smith! We’ll SEA you at the beach!

Swim Designer Tori Smith shows us the key details and stories we’re loving for Summer. If you’re having a little trouble picking your mix and match swimsuits this summer, Tori’s expertise and inspiration might be just what you need to decide between – stripes, solids, macramé, bright prints, and gold, plus key details you don’t want to miss. Oh, and new styles like the ‘itsy bitsy’ bikini! Happy swim shopping!SU1 SU3SU7SU4SU5SU11SU10

 

May
07

Surf To Snow: Episode 3 Snow Adventures with Torah Bright Colorado with Olay Fresh Effects!


It’s off to Aspen in the 3rd episode of the ‘Surf To Snow’ series, and no snow adventure would be complete without the queen of snowboarding and Olympic gold medalist Torah Bright in on the action.

Ice skating (or something close), toboggan riding, hot cocoa drinking and a day packed with snowboarding help round out this episode in snowy Colorado.  We know the previous episode had you looking forward to warmer weather, but we’re thinking the cold might be winning back our hearts…how about yours?

It was only befitting that today’s Twitter giveaway was a Roxy snowboard (yep, the one Torah rides), a pair of Bright Edition goggles and an Olay Gift Pack!

 

Here’s how to enter (today only!):

RT for a chance to #win the #SurfToSnow @FreshEffects #giveaway today! Watch the 3rd episode http://bit.ly/ZEnb0g  http://bit.ly/14D36zd 

Official Rules

.

Apr
30

Surf To Snow: Episode 2 How To Be Naturally Beautiful using Olay Fresh Effects!


Roxy girls are naturally beautiful. Here’s how Kelia Moniz and Bruna Schmitz stay fresh all day and at the beach using their Olay Fresh Effects! Enjoy the episode and get tweeting for a chance to win today’s #SurfToSnow giveaway!

One lucky winner will get this Olay gift pack plus a $200 Roxy gift card to get bikinis, sunnies, and whatever else you need to meet the waves.

Here’s how to enter (today only!):

RT for a chance to #win the #SurfToSnow @FreshEffects #giveaway today! Watch the 2nd episode http://bit.ly/13Jbh8D http://bit.ly/Zy4m1N

Official Rules

Apr
23

Surf to Snow: A Roxy Team Adventure series with Olay Fresh Effects! Episode 1 California Surfing & Twitter Giveaway


Join the Roxy pros for two action packed days on the road in the ‘Surf to Snow: A Roxy Team Adventure’ series with Olay Fresh Effects. From point break surfing in Malibu with ASP World Longboard Champ Kelia Moniz and a gallery opening party with surfer/photographer Kassia Meador in Venice to backcountry snowboarding in Aspen with Olympic gold medalist Torah Bright this is a must-see series for all you Roxy girls!

We’ll be releasing a new vid every Tuesday for the next 5 weeks starting today (so mark your calendars!)…and if you guessed it, we’re giving away some awesome prizes every Tuesday (think snowboards, Olay Fresh Effects product, plus more)!

Ride the waves in Malibu with Bruna Schmitz, Kelia Moniz and Monyca Byrne Wickey and meet up with surfer/photographer Kassia Meador at ‘The Dreamers’ gallery opening party in Venice Beach in the first episode of the #SurfToSnow series!

Today’s Tuesday #SurfToSnow giveaway? The surf trip essentials pack: Olay gift pack, Roxy Kassia Meador wetsuit, bikini, backpack, and beach towel!

#SurfToSnow Prize pack

Here’s how to enter (today only!):

RT for a chance to #win the #SurfToSnow @FreshEffects #giveaway today! Watch the 1st episode http://bit.ly/ZMIQlT http://bit.ly/11pjtcs

See more of the unstoppable adventure at olayfresheffects.com

Official Rules


Apr
22

2013 Waikiki Classic is back for its 3rd year!

Roxy Waikiki Classic!

The Roxy Waikiki Classic is back at Queens Beach in Waikiki on Saturday June 8th and Sunday June 9th for it’s third consecutive year! Come see female surfers of all ages (6 years and up) compete in Longboard and Shortboard divisions and witness the pros in action in the Women’s ASP Longboard qualifier! Roxy team riders including: World Longboard Champion and Waikiki native Kelia Moniz, face of #ROXYOutdoorFitness and pro surfer Rosy Hodge, Brazilian beauty and pro surfer Bruna Schmitz and the pioneer of women’s surfing and 4x world champ Lisa Andersen will be joining the fun on the beach. Once again, the beach site will be full of fun games, giveaways, signings and entertainment, plus tons of other fun surprises! Roxy will be spinning the wheel for free custom tank tops and opportunities to participate in DIY projects! Paul Mitchell will be set up for beach braiding, SunBumJamba Juice and Kona Red will be giving away free samples and the Kokua Hawaii Foundation will also be there!

We’re so excited to announce that Rebekah Steen of Goldfish Kiss will be joining us on the beach for the Waikiki Classic and DIY’ing eco-friendly Roxy bags all weekend long! See the whole DIY and Rebekah’s pics here! Plus, find out how you can ‘Get your Sarong On’ before the Waikiki Classic kicks off at 3 unique retail events and complete your beach look with Rebekah here!

For the complete event website, click here!

Online registration opens starting May 7th! Register Here! 

Thank you to everyone who entered the 2013 Roxy Waikiki Classic! Registration is now CLOSED. All competitors MUST check in on site atRegistration Tent6:30am on Saturday, June 8th to sign their waivers. If there are’no-shows’ on the day of competition, availability will be first-come,first serve on a waiting list. Waiting list will ONLY be available at the event site on day of competition!

Mark your calendars & see you at the beach June 8-9th!

 

 

 

 

Apr
01

Kassia Meador Wetsuits: Fresh Suits for Fancy Footwork Fanatics

Kassia Meador is one of the most recognizable longboarders in the world, known for her smooth styles both on and off the board. Kassi has developed a passion for surfing, shooting film, and tripping around the globe in search of perfect peelers and radically random weirdness. Meet Kass and check out her inspiration behind the wetsuits that have set the bar and led the way in new flair and wetsuit design and technology…

I’m Kassia Meador, and I’ve been surfing for Roxy for the last 13 years. Since I was young I was always interested in wetsuit design and fashion. I’ve always felt as surfers, what we wear in the water is really a reflection of our personal style. But with wetsuits being the way they were, black on black, there wasn’t really anything out there to let us show our personal style or stand out. About 5 years ago, I thought it was time to change the way the surf world thought about wetsuits, and I worked on my first collection with Roxy.

My inspirations for the first designs came out of my love for the history of surfing and surf costumes, especially bathing suits trends in Europe during the 40′s and 50′s. I wanted to make something that was flattering, comfortable, and would make us women feel like the best versions of ourselves in the water. That first collection sold out. Since then, I’ve developed 5 different colletions of wetsuits with Roxy. Growing and selling out every season helped to start a trend the rest of the surf industry would follow—but more importantly, it was a new way for women to look good and feel great in the water all the while having comfort, flexibility and warmth.

This newest collection is infused with the warmest and most comfortable materials, as well as the grooviest colors and lines to keep our female bodies looking strong and fit. I’m the most excited about this collection than any of the past to date, and I know you will be too. So get out there soak up some sunshine, be bold, live large, follow your bliss and glide the day away….

Mar
22

The Roxy Body Slam by Sally Fitzgibbons

Roxy team rider Sally Fitzgibbons and Laura Enever earned double interferences in Round 3 of the Drug Aware Margaret River Pro.
Both girls saw potentially high scores as they vied for position and ended up in a collision instead, sending them both to Round 4 heats for their last chance at a Quarterfinal slot, but only Sally advanced #GOSally. Watch Sally’s upcoming semifinal heat live here.

Mar
22

Make a Break For it: Spring Break in Tahiti with Sally Fitzgibbons

Sea turtles, heavy waves, and private beaches make for the ultimate island escape. Touch down on any of the remote islands of French Polynesia (which include Tahiti, Bora Bora, and about 116 others), and you may never want to leave. Our friends at the excellent travel website Fathom, along with pro surfer Sally Fitzgibbons, weigh in with a few top picks to help you navigate an island hop plus a collection filled with some island favorites!

Warm Up

Stay at Ninamu, a rustic retreat on Tikehau Atoll with tons of excursions and activities that are just part of the experience.

Cool Down

Take a break in the shade of Lilikoi Garden Cafe’s caravan with fruit juice and homemade ice cream.

Carry On

Shop the markets near Gallieni Quay ferry dock in downtown Papeete.

“There are amazing local handcrafted Tahitian goods and plenty of jewelry made with the famous Tahitian Black Pearls. I brought back some really nice sarongs and beautifully smelling soaps and oils.” – Sally Fitzgibbons

Take It In

Buy a ukelele. Eat firifiri doughnuts. Hug a manta ray. Charter a private cruise aboard a modern sailing catamaran with Tahiti Yacht Charter out of Raiatea.

Don’t Miss Out

Throw a motu picnic, French Polynesian’s answer to the preppy clambake.

“Go out on one of the boats even if it’s just for the day. Go out snorkeling on the reefs, swim with the stingrays and sharks if you are feeling daring. Just enjoy yourself in the beautifully blue ocean.” – Sally Fitzgibbons

Get more of Sally’s Tahiti tips – swimming with sharks, living on catamarans – on Fathom.

Mar
21

Make a Break for it: Spring Break in Biarritz with Kassia Meador

Away oui go to the southwest coast of France to a city by the sea where striped cabine tents dot the beaches and the salty air complements the freshly baked croissants perfectly. Our friends at the excellent travel website Fathom, along with pro surfer Kassia Meador, weigh in with a few top picks to help you live le vie en plage. Don’t forget, we’ve also put together a collection filled with our faves for a trip to the south of France.

Warm Up

Cozy up to the 19-room Carlina Lodge right on the beach.

Cool Down
Grab a quick and proper Italian bite at Le Glouby, the best pizza on the coast.

Take It In

Peruse the night market, marchés nocturne, in the main square where the morning markets are held.

“I like to go to the local market in the morning for the fresh fruit and chocolate croissants.” – Kassia Meador

Carry On

Rent boards, fins, and the rest from Core’s Air Surf Shop in nearby Saint-Jean-de-Luz by the half-day, day, or week. 

Don’t Miss Out

Salute the sunset at Les 100 Marches with tapas, music, and the locals (square Jean Baptiste Lassalle; +1-33-05-5924-7561).

“I love Biarritz for the French lifestyle, the long summer days, and the late evening surfs.” – Kassia Meador

Get more of Kassia’s Biarritz tips – best locals’ bar, best beach, best surf break – on Fathom.