Tatiana Weston-Webb Takes Home 2 Titles at Surfing Americas USA Championships at Lower Tresles, Southern California

Roxy’s own Tatiana Weston-Webb (Kauai’) has been crowned champion of both the Girls Under 14 and Under 16 divisions at the 2010 Surfing America USA Championships at Lower Trestles, California!!! As she gracefully slashed her way to the top, spectators were left wide eyed as she strategically picked off the bomb set waves all week at Lowers! Charging! Good girl Tati!! Congrats on your double win.

We were lucky enough to catch the little blonde fish out of the water long enough for a quick Q and A:

You must have been so psyched to get some sweet waves at lowers during the comp. Had you been training beforehand at all? Were you practically living at lowers before the competition started?

Yes, I was super psyched to have great waves at Lowers. Actually I wasn’t surfing lowers that much because I knew there would be a crowd. So I was just surfing a LOT.”

How does it feel to take out some of this countries top up and coming girl surfers?
“I can’t even explain the feeling. I’m just so stoked!”

What’s next for Tatiana Weston-Webb?

“My next step hopefully is to do some jr. pros and beat some very well known names.”

Awesome Tatiana! Sounds like the fire has been lit and you are on your way! Many Congrats!!

Tatiana (far right).

Tatiana (far right).


Summer’s Style Secrets

Our VP of Design, Summer Rapp, definitely lives up to both her name and job title (mastermind behind our Roxy designs). So we thought, who better than Summer to share some of her namesake season’s style secrets, beauty tips and favorite happenings with our readers?

Read below for some Summer Inspiration!

Fav Destination: “Cabo Surf Hotel in San Jose del Cabo for some serious R&R and super fun waves!”

Cabo Surf Hotel

Cabo Surf Hotel

Style Secrets: “I’m loving my Roxy Day Trip Romper in navy from the summer line…it makes me feel very 70′s chic.”

Beauty Tips: “I am obsessed with Bobbi Brown sunscreen body spray with spf 15. The oils keep your skin hydrated and leave you feeling fresh! I also love the way salt water texturizes my hair after a long day at the beach. I like to keep it that way awhile before washing.”

Weekend Routine: “You can find me at the Farmer’s Market every Sunday in Long Beach, CA supporting the local farmers. I’m also looking forward to the Rose Bowl Flea Market in LA this Sunday!”

Thanks Summer!


Leilani Mcgonagle Wins Under 12 Division at Final Comp in Playa Hermosa, Costa Rica

A mucho grande congratulations goes out to ten year old Leilani Mcgonagle for taking first place this last week in Playa Hermosa, Costa Rica. It was Costa Ricas national Championship event put on by the Costa Rican National Circuit (CNS). Leilani is one of roxy’s youngest sweethearts. She lives in beautiful Pavones,Costa Rica (known for its glorious surf) and it has clearly paid off in her surfing. Keep an eye out for this little one and congrats again Leilani!


Roxy at PacSun’s Ballyhoo!

Take 2 days full of fun in the sun in Santa Monica, stir in about 6,000 Roxy fans,  add a Tony Hawk demo,  add Erica from P.S. I made this, B.O.B.,  Matt & Kim, and a ton of other amazing musical acts and blend them all into the weekend of June 19th & 20th. What do you get?

The PacSun Ballyhoo event!

Check out our booth! Erica from P.S. I made this helped all of our Roxy girls, Roxy fans, and Roxy friends make amazing necklaces using suede strings, feathers, and Roxy beads. For stopping by you got to keep your necklace you made a really cute ROXY “Hello Summer” tote.

For our pix on Flickr, click here! Can you spot yourself?


Jen Smith To Throw Out First Pitch Tonight at PETCO Park!

Listen up San Diego! Come see Roxy Surfer, World Champion Longboarder, 3rd generation San Diegan and overall awesome girl Jen Smith throw out the first pitch tonight at Petco Park tonight at 7:05pm. Be there or be square!

Here is what Jen has to say about it…

“Some of my best memories as a kid were watching the Padres on TV with my Granny, a die hard Padre fan. I am stoked to have this once-in-a-life-time opportunity. I never thought I would actually throw out the first pitch at a Padres game.”

You better believe it Jen!

After showing her hometown some love tonight, she will head to Biarritz, France to defend her World Title at the ASP Women’s Longboard World Championships Roxy Jam 2010, which runs from July 10th – 14th.


Triathlon-ing for a Good Cause

This past weekend my friends Jen, Ally and Allison competed in a triathlon up in Ventura, CA called the Breath of Life Ventura Triathlon.

Swimming, biking, and running has never felt so  sweet.

This race was for a good cause!

The proceeds went towards helping kids with primary immunodeficiency and making sure the treatment facilities at Mattel Children’s Hospital at UCLA and Mt. Sinai Hospital in New York City are legit.

Find out more about the race by visiting their website.


A Day in the Life of Ari: Rad Roxy Intern!

Today we’d like you to meet our awesome Roxy intern, Arianna!

Job Title: Roxy Marketing Summer Intern

Fav Moment at Roxy: Meeting such interesting and cool people, and learning how a company I always have admired is run.

Style Inspiration: Anyone who looks confident in their style, regardless of what it may be.

Advice to Readers:  I advise mostly to not stress the small stuff, because it is more important to enjoy the present. As for a career, having just finished my first year at college, I would say to find a career path doing something that truly makes you happy.


Roxy Riders Train Together At Red Bull Girls Only Surf Camp – Lima, Peru

Top female surfers Sally Fitzgibbons (World #2) and Sofia Mulanovich (World #3) as well as 14 year old Roxy team rider Chelsea Tuach (Under 18 reigning National Champion and Caribbean Ladies’ Champion- Barbados) are in top shape after their strong efforts at Red Bull’s all girls training camp. The girls took part in five intensive training days (May 27 – June 1) with each surfer working on specific aspects of both technique and nutrition. The dedicated athletes also worked on aerials, continuing what they had learnt earlier in the year at Red Bull Project Air.

“I feel more confident with my surfing after working with coaches on some progressive maneuvers’, it’s been good preparation for my next WT event”- Sally Fitzgibbons

“I am extremely happy and excited about surfing with Sofia and Sally, two of my greatest idols”- Chelsea Tuach

A great cross of team work and motivation. As you can imagine the event resulted in quite the rewarding experience for the girls on so many levels!


Behind the Scenes: Roxy Swimear Designer

I spent a few minutes with our awesome Roxy swimwear designer, Tori, and she shared some of her summer swimwear inspiration.

Roxy Swimwear Designer, Tori

Fav Swim Trends: 70s influences, long ties on bikini bottoms, mix and match of styles

Her Go-To Swim Style: an adjustable bandeau and string bottom

Fav Beach: Flemings Beach in Maui

Beach Bag Essentials: big bottle of water, Maui Babe tanning lotion, vintage sunglasses, straw hat from Mexico, terrycloth shorts, huge striped towel, magazines


Catching up with the ASP World Junior Champ Laura Enever

By: Jake Howard

When it comes to finding an angle to take, there are few better in sport than to cover a hometown kid making good on their talent. Enter Laura Enever. A North Narrabeen surf rat by heart, last week she won the ASP World Junior title in front of all the “Northy boys.” It was the second world title of young Laura’s career, which leads me to believe we should pay her some mind. Here’s what she has to say about it all:

You’re the ASP World Junior Champ, how does it feel?
I’m feeling pretty amazing right now! I don’t think it has fully sunk in yet. To win the World Junior Title at home, and to be able to share with all my family and friends has always been my dream. The whole of North Narrabeen was pretty much packed on the beach supporting me and cheering me. When I won it was just such a special moment, everyone was so happy and excited, I felt like I had won the world title not only for me, but for my home. It was the perfect day. It was the best day of my life.

What was the hardest thing about winning the title?
In my first heat of the contest I got off to a really nervous start, and kind of freaked myself out. It was such a big lead up to the event and I just wanted to surf really well in front of everyone at home and do really good, but it backfired. I just got really nervous. After that heat I just told myself I wanted to have fun, not worry and just enjoy surfing my home break. Everything just went my way from there.

How did you celebrate your win?
Well, all the Northy boys had already started “celebrating” before my final even got underway. Then after I won everyone took me straight up to North Narrabeen Surf Club and we partied on. Quiksilver put a whole lot of money on the bar, so everyone was having the best time. All the Northy boys got me up on a table and sung me the North Narrabeen song and made me skull from the world title cup. I think they were proud of me.

There aren’t very many surfers that can say they’ve won both the ASP and the ISA world titles, what does that mean to you?
It is pretty cool. I guess world titles are something you can never take away from someone, so it’s pretty special. One day I would love to win the ASP World Title but for now I’m stoked on my junior world titles, and just want to take it all in and enjoy it.

What’s next on your schedule?
I’m heading up to the Gold Coast for the Roxy Pro trials, as well as the ASP Banquet, which I’m really excited about. I actually really wanted to win World Juniors so I could get invited to the banquet and go shopping and get dressed up with everyone. I’m so looking forward to it. Other than I’m going to just keep doing the Australiasion Pro Junior events this year, as well as the WQS contests. But I don’t really have any plans, I just want to go with the flow, have fun, surf some really good waves, and keep experiencing everything along the way. I’m really excited for the rest of the year.