Fitness Has The Perfect Summer Shorts For Every Occasion

Looking for the perfect shorts to show off your legs this summer? July’s Fitness magazine has the perfect guide to help you find the right pair for every occasion. Making the cut this month in the magazine’s “Short and Sweet” feature is Roxy’s Retro Hot Pant. These shorts have adjustable sides and a tie front which keep them in place while catching rays or waves on the beach. These shorts are really making a splash this summer and are sure to be a summer essential for every beach goer! For more perfect summer short styles, pick up July’s Fitness Magazine and to get your very own pair of Roxy’s Retro Hot Pants, visit roxy.com!


Torah Bright: NYC Media Trip

Last week, Sarah Burke and I went with the Roxy crew for a press preview of  Roxy’s 11/12 snow line. We had high hopes of seeing a Broadway show and seeing the Alexander McQueen exhibit at the Met but tickets to Book of Mormon are sold out until September and we were so busy running around doing interviews and showing the line, (which, by the way, looks awesome) that we barely had time to shop. My other mission in New York was to look for inspiration for my next line and NYC is the best place for that! So much eye candy to take in. I also had a chance to meet with the hard good designers to fine tune some details for my next years board (which, also look awesome). Such a productive and inspiring trip and now that I’ve had a week at home I’m ready to go back. I heart New York!

Cheers, Torah


NSSA National Championships Results

The week-long NSSA National Championships completed atHuntington Beach pier on July 3rd. Roxy Team rider Tatiana Weston-Webb continued to stack up the National titles after dominating the Surfing America Championships last week. The conditions were tough to work with, but standout Weston-Webb shined in the Explorer Girls division and took home another first, with a 13.67 total. In the Explorer Women’s she finished strong with a 13.93, placing second to Leila Hurst. The two battled it out in the Open Women’s Mayors Cup final, and Tatiana surfed her way to second place. In the Open Girls final, Tatiana also placed second, finishing the event with four national results.

Roxy Rider Alisha Gonsalves also fought her way through the tough conditions and surfed in the Explorer Womens final with Taitiana Weston-Webb. The heat was slow and the waves did not come through in most of the heat, and Alisha took home a 6th in the final.

Congratulations girls!


Surfing America USA Championships 2011

Last week the Roxy RV headed down to Lower Trestles for the Surfing America USA Champs where Roxy and Quiksilver had the pleasure of hosting the event. Surfers from around the nation showed up to compete for their spots in the 2012 USA Surfing America Team, including many of our very own Roxy team riders. The comfortable Roxy set up let fans cheer on the surfers just steps from the waves they surfed. Fifteen year old Roxy Team Rider, Tatiana Weston-Webb took first place in both the Girls Under 16 and the Girls Under 18 Divisions. Tatiana proved her strength as a surfer with high scores of 8.6 and 9.1, as well as providing some great entertainment for fans and fellow surfers watching from the beach. The weather provided the perfect conditions to challenge all the girls to surf their potential. 11 year old Brissa Hennesey did just that when she took third place in the finals after charging waves twice her size. Not bad for her first year surfing the USA Championships! The girls were stoked to be congratulated  by Roxy pioneer and legend Lisa Andersen in the awards ceremony. The next round of heats are taking place this week in Huntington Beach during the NSSA Nationals.


Week 4 is Here: “Stila Loves Roxy” Twitter Giveaway


Beauty Meets the Beach with a new cosmetics collaboration…
Stila and Roxy introduce “STILA LOVES ROXY” collection for Summer 2011!

Since we are so excited to announce the “Stila Loves Roxy” collection we’ve decided to help celebrate its arrival by throwing a Twitter Giveaway!

Starting July 6th until August 3rd 2011 we will be giving away:
1 Stila Lip Glaze & 1 Stila Palette ($84 value) from this fabulous collection each week (4 chances to WIN!)!

Week 1: July 6th-July 12th
July 13th Winner Announced
Week 2: July 13th-July 20th
July 20th Winner Announced
Week 3: July 20th-July 26th
July 27th Winner Announced
Week 4: July 27th-August 2nd
August 3rd Winner Announced


How do you enter? FOLLOW @ROXY & simply tweet this @Roxy:

“@Roxy I wanna win the #stilaLOVESroxy prize with @StilaCosmetics and @Roxy #Summer #makeup! For Details: http://bit.ly/o3dQ3X ”.

Be sure to Re-Enter each week for another chance to WIN!!!

READ:  Official Rules


Download Of The Week: Craft Spells “You Should Close The Door”

Available 7/6 – 7/13: Craft Spells  ”You Should Close The Door”

Working alone through a cold and dreary Seattle winter, Justin Paul Vallesteros recorded a set of ‘80s-nostalgic synth-pop songs in the vein of the Radio Dept. that ultimate turned into a full-blown project, Craft Spells. Vallesteros’ echoed voice – backed by delicate guitar strumming, poppy bass lines, and looped rhythm tracks – acts as centerpiece of the debut LP, Idle Labor, released this past spring on Captured Tracks. Vallesteros has since assembled a full band, so look for Craft Spells on tour this summer across the US and Europe.

Download Here


1. Right click link above
2. Save to your computer
3. Listen and enjoy

1. Hold “Control” button and click link above
2. Select “Download Linked File”
3. Listen and enjoy

Craft Spells


Coming Soon: Stila Loves Roxy!

Introducing Stila loves Roxy! It’s a collection that celebrates the fresh-faced surf style for girls who are beach-ready on and off the sand. Products provide girls with moisturizers, mascara, lip glazes and more to create the perfect sun-kissed, glowing face. Amongst the pieces you can find waterproof mascara and eyeliners. So hitting the waves won’t cause you to smudge! Brilliant. So we know the collection is called “Stila loves Roxy”, but we’d like to think that Roxy loves Stila just as much.

To get you inspired for the line, take a look at how to get beach beautiful take a look at a couple tips provided by Gia, our make-up artist, during our Summer photo shoot.


Featured Artist: We All Have Hooks For Hands

Album: Girls
Featured Track: “Girls”
Myspace: /weallhavehooksforhands
Facebook: /weallhavehooksforhands
Label: Afternoon Records
Twitter: @hooks4hands

Starting humbly as a nameless project in a downtown Sioux Falls, South Dakota apartment, We All Have Hooks for Hands soon developed into a full-fledged, gigging band. The six-piece group’s latest release is the Girls EP, the title track of which is a joyous romp full of power pop guitar fills, fuzzy keyboard riffs, soaring trumpet, and – you guessed it – a chorus of girls on call-and-response vocal duties. Look for these Dakotans to break out of the Great Plains before long.


It Is Short Shorts Season and Cosmopolitan Has The Perfect Roxy Shorts For You!

This month, Cosmopolitan Magazine is loving Roxy’s Nomad Solid Shorts. They were featured twice in July’s issue for two separate stories! First these shorts were seen in the “Fun, Fearless Fashion: Styles for Under $50” story and then again in the “3 Days 1 Suitcase” feature. These linen shorts come in a variety of jewel tones and are the perfect item to dress up for a night on the town or dress down over a bikini after a long day at the beach. They are perfectly packable for short and sweet weekend trips as well. Check out these shorts and more fun summer styles on roxy.com and pick up July’s issue of Cosmopolitan for more summer fashion tips and ideas!