Today, January 19, 2012, our community lost an icon. Sarah Burke, freeskiing pioneer, six-time X Games gold medalist and beloved wife, daughter, sister, aunt and friend passed away. Sarah was truly a legendary athlete, role model and an inspiration. She was everything so many of us aspire to be. Sarah brought worldwide recognition and validation to the sport she so loved. Every ski athlete chosen to represent his or her country at the 2014 Sochi Olympics will feel her influence. Without her, the sport of freeskiing would not be included.

Sarah is a pioneer of her generation. Her life and legacy embody the defining spirit of action sports; a movement of individuals driven to innovate, master and explore the frontier of physical possibility. Sarah’s love of skiing took her life to amazing places. Her accomplishments on skis continue to inspire girls everywhere to believe in themselves and follow their hearts. Her passing is not a cause to pack up our skis, but rather a reason to step-in and ski for Sarah and the dreams that inspired her star to shine. Sarah did so much for females and winter sports during her time with us.

Sarah leaves behind her beloved husband Rory, loving parents Jan and Gordon and her supportive sister Anna.

If you would like to pay tribute to Sarah and honor her memory, donations may be made in her name at www.giveforward.com/sarahburke. We encourage you to share this link with others who have been touched by Sarah.

***PLEASE be patient with the www.giveforward.com/sarahburke site. Due to high traffic the page may be slow to load***

For Sarah’s Facebook Image Gallery, click here.

Available 1/18 – 1/25: Pond “Fantastic Explosion of Time”

Cut from the same cloth as Australian psych-rockers Tame Impala – one of our favorite bands of the last decade – comes Oz trio Pond. The band taps the same wicked psychedelic vein as their aforementioned labelmates and has been gathering fans around their native Australia for a few years; they’re finally getting ready to cross over Stateside with an upcoming album, Beard Wives Denim, that’s set to drop in March. Recorded in a farmhouse in Western Australia along with the rest of the record, advance single “Fantastic Explosion Of Time” is just the soundtrack for your spring snowboarding excursions!

Download Here

We’re feeling completely refreshed after watching episode 2 of the Roxy Refreshments. In this episode you’ll see Team Riders Torah Bright, Erin Comstock, Kjersti Buaas, and Aimee Fuller on an epic team trip to Revelstoke and Retallack Lodge, British Columbia – we’re still at home wishing we could partake in this snowy adventure.  Watch as these girls take a heli-ride, make their own jumps, get warm by the fire and have a few goofy moments along the way. Did we mention the music alone makes us want to get up and ride. Add this to your next pow playlist: Hesta Prynn Le Cox Aux Folles.

Are you in desperate need of a hat that goes with everything?  Well Roxy has just the cap for you. Featured on Seventeen.com’s list of Spring 2012’s hottest must-haves, the Roxy Dig This Trucker cap is the perfect hat for a sunny day at the beach, a afternoon ball game or simply just covering up a bad hair day. Available in a variety of colors and prints, this cap is sure to become a spring staple! To get your very own Roxy Dig This Trucker Hat, click here, and for more of Spring 12’s hottest must-have items, check out seventeen.com.

Featured Track: “Heart U 4 Ever”
Album: Robot Learn Love
Facebook: /thekyleandrews
Twitter: @TheKyleAndrews

You’d think someone who’s been hailed by NPR as a pop genius would record in a glossy studio, but that’s not Kyle Andrews’ style. Rather, this Nashville electro-pop wizard records his ruthlessly danceable tracks exclusively at home…but you’d never know it by how shiny they sound. Andrews’ recent releases, including the Kangaroo EP and full-length Robot Learn Love, are as precise – yet warm and fun – as anything he’s ever put out. If you missed Andrews’ hit “You Always Make Me Smile” in a Holiday Inn campaign a couple years back, you can still catch his super-catchy “Heart U 4 Ever” in the trailer for our current season of Roxy Refreshments!

Sarah, you inspire us to dream big and follow our hearts. You are a superwoman and a fighter. From everyone here at Roxy, we love you with all our heart! Please join us in sending your love and support to Sarah.

A message to Sarah Burke on behalf of Bob McKnight:

“Beautiful Sarah, Rest well, heal well and take care of yourself. All of us at Quiksilver and Roxy are praying for you, thinking about you and wishing you all the best in your speedy recovery. We miss you and love you!”

This season we had you tell us why you want to surprise your BFF in 250 words or less! You and your BFF were then automatically entered to WIN two identical prize packs!

Here’s the 3 Lucky Winners! SURPRISE!

Megan W.  from Normal, IL wrote: “She was there from the start and now never apart. We laugh we cry but we always get by. Shes silly and smart and has a really big heart. She is my sister by pick and im so proud of this chick. So roxy help me out youll love her no doubt! LuvMyCrzyGrl”’

Lisa D. from Philadelphia, OH wrote: “Gretchen has volunteered with the YWAM Org for 3 yrs and has selflessly reached out to others through her snowboarding and leadership skills.  To her, love and laughter are the keys to life and I believe she deserves something special in return! ”

One of our Favorites  &  ROXY Winning pick is…

Joey D. from Volente, TX wrote: “My BFF Allie deserves to win because she is the most amazing and inspirational girl I have ever met. Last year we lived together and she left me a post it every day with a great quote or funny inside joke to brighten my day! I love her like a sister!”

Enjoy your amazing new Prize Packs with you and your BFFs!

Ready to Make New Friends?

It’s a new year so its time to start brushing up on your DIY skills and have a little fun with your closest friends and make some new ones, of course!

Take a few tips from us and create some one-of-a-kind friendship bracelets to wear, give, & trade!

Here’s what you’ll need: a strip of  fabric (we’re using some from our upcoming Fall 2012 line!), a couple grommets/studs, some metal cones, & a pair of pliers!

Step 1: Gather your supplies

For all the steps, Click below

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Team Rider Monyca Bryne Wickey stopped by Roxy Headquarters last week and shared her 2012 Resolutions and artistic side with us.

Here’s some footage we captured using our Go Pro HD Camera.