Feb
04

2013 Shooting Star online video contest starts now!


This winter is your time to shine! Roxy has teamed up with Yobeat magazine and High Cascade Snowboard Camp to bring you the 3rd annual Shooting Star Online Video Contest. Submit your snowboard footage for the chance to win loads of Roxy prizes and an expense paid trip to attend High Cascade Snowboard Camp and ride with the Roxy team. Enter as an A-Lister or a Local Celebrity– you decide. Best tricks will be awarded with Roxy product every week– even if you only have one clip, we want to see it! Entry is free. The first 30 entries receive complimentary Roxy tee & beanie. Contest runs February 4- 28th. Grand Prizes awarded March 5th
Enter now & follow the action at the Shooting Star Facebook app.

Enter now and shoot yourself to stardom like Corinne Pasela, the 2011 Shooting Star champ who is now on the Roxy pro team was just awarded Transworld Snowboarding Magazine’s prestigious title Rookie of the Year!

Roxy Shooting Star 2012 from YoBeat on Vimeo.

Jan
15

Wanderlust: Erin Comstock career retrospective

Today we honor or long time team rider, Erin Comstock, with a video showcasing her 10 year career in snowboard films. She’s been in the snowboard game for a over a decade, and her talent and love for snowboarding just seems to get stronger with time. Around here we like to call her the Energizer Bunny, because with all of the ups and downs and bruises and breaks that come with the territory of professional snowboarding, Erin does not slow down. Thanks for charging Erin, you’re an inspiration to us all!

Erin will be guest coaching at ALL of the Roxy Ride Days stops this year, so if you’d like the chance to meet and ride with Erin in person, be there of be square!

Jan
10

ROXY Dare Yourself Countdown Continues…

We set out on a journey to let the sea set us free by learning what makes each of you a Roxy Girl. Looking
back on the countless videos, photos, quotes, faces, languages, and experiences, we’ve come out more
inspired, more free, and more daring than we could have ever dreamed of. Thank you!

To all the girls who Let The Sea Set You Free…join us on January 24th….WE DARE YOU

Nov
27

Wanderlust: Robin Van Gyn full part

The Roxy family is full of adventurous people, but perhaps the most adventurous girl of all is über-talented snow team rider, Robin Van Gyn. She has gone to more places in the last 2 years than many people see in a lifetime, including Japan, Kyrgystan, New Zealand, Patagonia, Austria and just about every sweet snowboard zone in North America. Any given day she can be found hiking her split board out to surf spots in Tofino (yes, we mean split snowboarding and surfing in one trip), snowmobiling into remote corners of the infamous Whistler backcountry to session secret snowboard spots, or riding a bus through South America in the summer months to explore the fruits of the southern hemisphere winter. Even when she’s not on snow, she’s equally adventurous on dry land. Most recently she spontaneously entered and completed a half marathon mere hours after celebrating at a late night surprise birthday party in her honor. To see Robin’s jet-setting adventure life in action, be sure to watch the latest video in our Wanderlust series.

Nov
13

Wanderlust: street style


For some time now there has been a growing Do-It-Yourself movement in snowboarding, where people are exploring creative ways of riding that do not involve high priced lift tickets, crowded slopes, and expensive lodge food. For some, new split board technologies act as human powered chairlifts allowing them to ride the backcountry or sidecountry (the area right next to the resorts) for free. Others head to the streets, where all they need is a shovel and a few good friends. This is the path that some of our creative Roxy amateur team riders (including the 2012 Roxy Shooting Star winner Danyale Patterson) have taken in the fourth video in the Wanderlust collaboration video series between Roxy and Peepshow films. Consider this a how-to video on low-budget (yet still high tech) snowboarding, and be inspired to think outside the box this winter.


Oct
23

Wanderlust: Park Days


Snow has started to fall in many parts of the country, so riding days are soon here again. We cannot wait to ride the chairlift and cruise the park with our friends. This little gem is the 3rd video in our Wanderlust collaboration series with Peepshow films, and features Roxy snow team riders Corinne Pasela, Erin Comstock, Kjersti Buaas, and Ty Walker. Watch, enjoy, and whet your winter whistle! Don’t forget to stock up on all your Roxy Snow gear.

Oct
18

Roxy Wetsuits: Fit For Warmth

Crafted for women by women from start to finish, we’ve created a women’s suit built to maximize and radiate warmth where you need it. Added thermo panels and contoured style lines tested and designed to ensure optimum fit and maximum warmth. Get out there and surf longer any day of the year! Shop all Roxy wetsuits.

Oct
11

30 Days of Boots with Lookbook.nu #RoxyBoots

Help us celebrate 30 Days of Boots from October 17th – November 14th!

Toasty Feet. Stylish on the Street. Cozy up in Roxy’s Winter boots this holiday season! To celebrate our partnership with LOOKBOOK.nu, we are giving away a stylish pair of boots each week on Twitter (that’s right- a new pair every Tuesday!). Make sure to follow @Roxy and the hashtag #RoxyBoots for a chance to win every #TuesdayShoesday for the next 30 days!

Don’t forget to get on board with Roxy on Pinterest. We’re already tagging our favorite Winter looks and Roxy boots. Use hashtag #Roxyboots and you could find your stylish picture on our Roxy Boots board!

Week 1 #TuesdayShoesday #RoxyBoots Giveaway – October 16th

Week 2 #TuesdayShoesday #RoxyBoots Giveaway – October 23rd

Week 3 #TuesdayShoesday #RoxyBoots Giveaway – October 30th

Oct
09

Torah Bright Edition

For 5 seasons now our ever so talented snow team rider, Torah Bright, has had the opportunity to design her own winter collection: Roxy Bright Edition.  Torah has impeccable taste, so this is a dream come true for both Torah and Roxy.  Every year we are impressed with Torah’s approach; she finds inspiration in the most unusual places, and the results are quite spectacular.  For 2013 her inspiration is an alluring mix of romantic, gothic florals and the sun burnt deserts of her Australian childhood.  We love the combination of the brandywine Bluff jacket with the cavern grey floral Birch pants with her Eminence snowboard.

(more…)

Oct
02

Welcome to the team Corinne Pasela!

Some of you may have noticed a new face in the Roxy ranks, so today we’d like to officially introduce you to Corinne Pasela, the newest member of the Roxy pro snow team. Corinne came out of nowhere in March of 2011 and won the first ever Roxy Shooting Star video contest with a video that made the pros jealous. Corinne hails from Ohio, where she learned to ride at Boston Mills Brandywine (elevation 240 ft.) and then took her skills to the streets (literally) and rode handrails with a group of guy friends. A self proclaimed “soft spoken” person, Corinne may be quiet, but where words are lacking her riding does the talking. Last year we sent Corinne on as many filming trips as possible, and it paid off; she stacked up enough bangers to earn herself a full video part– pretty impressive for a rookie! We asked Corinne about her first year filming with Roxy, and this is what she had to say:
“Unexpectedly, in February, I traveled to Quebec where some 10 days were spent filming and shooting with the raddest group of people ever… It was my favorite trip, mainly because I lived it on the edge of my comfort zone. I learned a lot, and like that I still have a lot to learn. After that we traveled through Utah, California, Whistler, and Alaska. I had to keep reminding myself it was real. I’m incredibly thankful for the opportunities to progress and the people I could share them with.”
Check out her full part here, the 2nd video in the Roxy + Peepshow Films collaboration series, Wanderlust.