Apr
15

Congratulations Stephanie! 5x Word Champion Stephanie Gilmore Voted #1 on ESPN’s List of Top 50 Female Athletes in Action Sports

Guess who has done it again!?!?

Stephanie Gilmore

That’s right…5x ASP Women’s World Tour Champion & ROXY team rider, Stephanie Gilmore was voted #1 on ESPN’s list of  the top 50 female athletes in action sports!

Stephanie Gilmore

Stephanie Gilmore came out swinging in 2014. After a lackluster, injury-plagued season that saw her slide down the ASP ratings to an uncharacteristic fifth in 2013, Stephanie proved she’s just as much a competitive threat as ever, dominating the ROXY Pro Gold Coast to take the first event of the new year.  She is currently tied for 1st place on the Women’s World Championship Tour with Carissa Moore.

Transcending surfing, Gilmore is also an ESPY winner, as well as a Laureus World Sports Award recipient.

Stephanie Gilmore

Roxy stands out as the true heart of the mountain and the wave, with 3 athletes clenching positions in ESPN’s top 50. Olympic gold medalist snowboarder Torah Bright was ranked #9 and Sally Fitzgibbons, an ASP world championship contender, rounded out the list at #31.

Torah Bright

Torah Bright

Sally FItzgibbons

Sally FItzgibbons

Congrats to Stephanie, Torah and Sally on this incredible achievement for women in action sports!  Check out ESPN’s full list of the top female action sports athletes HERE.

Feb
27

Torah Bright and Dara Howell Dare to Dream Bigger

Torah Bright & Dara Howell

All of our Roxy athletes inspire us, but this winter two riders in particular have really been moving mountains. 19-year-old freeskier Dara Howell only just recently joined the Roxy team, and she has not wasted any time getting down to business. Four years ago Dara was inspired to start freeskiing when she saw a photo of Sarah Burke. Sarah was a pioneer of her sport, and while she passed away in January 2012, skiers like Dara have done a great job of furthering the progression that Sarah established. In the last year Dara was on the podium at 5 World Cup events and won 2 X-Games Bronze medals. But Dara really made her mark when earlier this month at the 2014 Sochi Winter Games she won the Gold Medal in the first ever Olympics ski slopestyle event. In a fitting move, Dara dedicated the award to Sarah, both for the groundbreaking skier that she was and for all she did to get freeskiing admitted into the Olympics.

Like Dara, Torah Bright also spent the last year breaking boundaries. In January of 2013, this 2010 Olympic halfpipe Gold Medalist decided to tackle 3 snowboard disciplines: halfpipe, slopestyle and snowboard cross. While she’d been riding halfpipe and slopestyle for years, she was a completely inexperienced in snowboard cross. She worked hard all year training and competing in as many events as she could. Many said she couldn’t do it, that she was spreading herself too thin, but Torah proved them wrong. Over the course of the year she won the Dew Tour halfpipe, a World Cup halfpipe, received 3rd in the World Championships of slopestyle, and placed in the top ten at a World Cup snowboard cross event. In January of this year all her hard work paid off when she became the first and only person ever to qualify for 3 Olympic snowboard disciplines. Torah put on a grand performance at the 2014 Sochi Games, placing 7th in slopestyle, holding her own on the snow cross course, and winning a Silver Medal in the halfpipe event.

Congratulations Torah and Dara and thank you for all that you do, you lift us up with your courage and show us that anything is possible!

Torah Air
Dara jump
Torah jump

Oct
09

#DAREYOURSELF to have the most fun! ROXY Holiday 2013 is here…

#DAREYOURSELF to have the most fun! introducing ROXY Holiday 2013!

Take the mountain by storm. See the possibilities. Share the stoke with friends. And have the most fun wherever the ride takes you. DARE YOURSELF

We jet-set to Alaska with Torah Bright, Aimee Fuller, Bruna Schmitz and Maria Kuzma for the Holiday 13 photo shoot where we swapped our bikinis & flip flops for warm sweaters & cozy boots.

Waking up every morning in a snow-covered dream, we explored the glacier tops of Portage on the Kenai Peninsula, hung out with the locals (moose & porcupines, of course) and danced on the back of Sno-Cats. Exploring this place where the reflection of the water is as wondrous as the mountains themselves left us wanting to explore more and journey further into the wilderness.

ROXY Holiday is here…explore the Holiday lookbook!

Roxy snowboarder Torah bright explores the glacier tops of Portage in Alaska #DAREYOURSELF

Take the mountain by storm. See the possibilities. Share the stoke with friends. And have the most fun wherever the ride takes you. DARE YOURSELFTake the mountain by storm. See the possibilities. Share the stoke with friends. And have the most fun wherever the ride takes you. #DAREYOURSELFTake the mountain by storm. See the possibilities. Share the stoke with friends. And have the most fun wherever the ride takes you. #DAREYOURSELF

Sep
17

Take The Mountain By Storm! #ROXYsnow is officially here

Aimee Fuller #ROXYsnow

Winter is back at Roxy.com!  Take the mountain by storm.  See the possibilities. Share the stoke with friends. And have the most fun, wherever the ride takes you. Head over to the new snow site for fresh photos, videos, and snow season must-haves. Curate your winter kit with our new outfit selector tool. Share in the Roxy snow conversation and be featured on our snow site by tagging your own snowy adventure photos on Instagram #ROXYsnow

New Zealand #ROXYsnowNew Zealand #ROXYsnowCorinne Pasela #ROXYsnowStories straight from the chairlift #ROXYsnow Torah Bright #ROXYsnowNew snowboards #ROXYsnow #ROXYsnow

May
21

Surf To Snow: A Roxy Team Adventure with Olay Fresh Effects! Episode 5

#SurfToSnow A Roxy Team Adventure with Olay Fresh Effects!

The last episode of the ‘Surf to Snow’ series is here and while we’re sad to say goodbye, Bruna Schmitz sums it up best in this video when she says, “OMG it’s so good” – and that’s exactly how we feel!

No matter where your adventures take you, we’ve got you covered year round’ and so does Olay Fresh Effects.

Today’s Twitter giveaway will get you ready to travel #SurfToSnow – just think Olay Fresh Effects gift pack, Roxy travel set, and a $200 gift card to spend on Roxy.com.

http://www.youtube.com/watch?v=38WYgpRf2OY

Here’s how to enter (today only!):

RT for a chance to #win the #SurfToSnow @FreshEffects #giveaway today! Watch the 5th episode http://bit.ly/109S54D http://bit.ly/ZEDEk1

Official Rules

Olay Fresh Effects #SurfToSnow Episode 5 with ROXY

May
14

Surf To Snow: Episode 4 How to Beauty Tips in Aspen, Colorado with Olay Fresh Effects

#SurfToSnow A Roxy Team Adventure with Olay Fresh Effects!

Professional surfers Monyca Byrne Wickey and Bruna Schmitz catch up in Aspen, Colorado and show us their favorite Olay Fresh Effects. Between surf breaks in Tahiti and snow filled runs on the mountain, these girls are always on the go and always need the perfect products to keep them naturally beautiful.

Don’t forget we’ve got another giveaway today filled with Monyca and Bruna’s  favorite Olay Fresh Effects products and a $200 Roxy.com gift card to buy that new bikini and beach bag you’ve been eyeing!

 


Here’s how to enter (today only!):

RT for a chance to #win the #SurfToSnow @FreshEffects #giveaway today! Watch the 4th episode http://bit.ly/13YYOOQ http://bit.ly/11tcC0g

 

#SurfToSnow A Roxy Team Adventure with Olay Fresh Effects!

May
07

Surf To Snow: Episode 3 Snow Adventures with Torah Bright Colorado with Olay Fresh Effects!


It’s off to Aspen in the 3rd episode of the ‘Surf To Snow’ series, and no snow adventure would be complete without the queen of snowboarding and Olympic gold medalist Torah Bright in on the action.

Ice skating (or something close), toboggan riding, hot cocoa drinking and a day packed with snowboarding help round out this episode in snowy Colorado.  We know the previous episode had you looking forward to warmer weather, but we’re thinking the cold might be winning back our hearts…how about yours?

It was only befitting that today’s Twitter giveaway was a Roxy snowboard (yep, the one Torah rides), a pair of Bright Edition goggles and an Olay Gift Pack!

 

Here’s how to enter (today only!):

RT for a chance to #win the #SurfToSnow @FreshEffects #giveaway today! Watch the 3rd episode http://bit.ly/ZEnb0g  http://bit.ly/14D36zd 

Official Rules

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May
02

Golden Girl Torah Bright takes to the waves of California & stops by Roxy headquarters

T_1

Olympic Gold Medalist and team rider Torah Bright took a break from the snow and came west to California for a little R&R and a quick drop and shop at Roxy headquarters. Sunshine, bikinis, beach, and lots of laughs soon ensued; Just what the doctor recommended after a recent injury leaving Torah holding off on hitting the pipe just yet!

Summer ROXY Styles!

Torah was in great spirits getting bright bikinis for her weekend in Santa Monica and surf date with Bruna Schmitz. Her personal picks and most recent wear was the Bronzed Melody U Bandeau cleverly paired with the bright Radiate Love Scooter Bikini bottoms.

Torah Bright goes to California!

Her creative pairing might even inspire you to Mix and Match and Make Your Own! What do you think?

Torah Bright goes surfing with Bruna Schmitz and fellow snow team rider Aimee Fuller!

After snagging a pair Carnival Shorts, the Golden Maze Dress, and bikinis galore it was back to business, which for Torah includes a full review of her upcoming Roxy Bright Edition collection (expect a bit of GOLD per usual!!!).

You could sense the accomplishment she felt when seeing the collection as she announced, “…it’s spot on. Exactly what I wanted”. Torah’s new collection will be going with her to the Olympics in Sochi, Russia next February as she defends her Olympic gold medal, but for now, we’re heading straight for the sunshine and beach – golden girl Torah Bright included.

Torah Bright vacations in California!

(more…)

Apr
30

Surf To Snow: Episode 2 How To Be Naturally Beautiful using Olay Fresh Effects!


Roxy girls are naturally beautiful. Here’s how Kelia Moniz and Bruna Schmitz stay fresh all day and at the beach using their Olay Fresh Effects! Enjoy the episode and get tweeting for a chance to win today’s #SurfToSnow giveaway!

One lucky winner will get this Olay gift pack plus a $200 Roxy gift card to get bikinis, sunnies, and whatever else you need to meet the waves.

Here’s how to enter (today only!):

RT for a chance to #win the #SurfToSnow @FreshEffects #giveaway today! Watch the 2nd episode http://bit.ly/13Jbh8D http://bit.ly/Zy4m1N

Official Rules

Apr
23

Surf to Snow: A Roxy Team Adventure series with Olay Fresh Effects! Episode 1 California Surfing & Twitter Giveaway


Join the Roxy pros for two action packed days on the road in the ‘Surf to Snow: A Roxy Team Adventure’ series with Olay Fresh Effects. From point break surfing in Malibu with ASP World Longboard Champ Kelia Moniz and a gallery opening party with surfer/photographer Kassia Meador in Venice to backcountry snowboarding in Aspen with Olympic gold medalist Torah Bright this is a must-see series for all you Roxy girls!

We’ll be releasing a new vid every Tuesday for the next 5 weeks starting today (so mark your calendars!)…and if you guessed it, we’re giving away some awesome prizes every Tuesday (think snowboards, Olay Fresh Effects product, plus more)!

Ride the waves in Malibu with Bruna Schmitz, Kelia Moniz and Monyca Byrne Wickey and meet up with surfer/photographer Kassia Meador at ‘The Dreamers’ gallery opening party in Venice Beach in the first episode of the #SurfToSnow series!

Today’s Tuesday #SurfToSnow giveaway? The surf trip essentials pack: Olay gift pack, Roxy Kassia Meador wetsuit, bikini, backpack, and beach towel!

#SurfToSnow Prize pack

Here’s how to enter (today only!):

RT for a chance to #win the #SurfToSnow @FreshEffects #giveaway today! Watch the 1st episode http://bit.ly/ZMIQlT http://bit.ly/11pjtcs

See more of the unstoppable adventure at olayfresheffects.com

Official Rules