Feb
03

Snow video: P.S. …The more the merrier


Here’s a fun video featuring Roxy team rider Erin Comstock & friends shredding it up at Park City. It’s one more way Roxy likes to have fun in the sun.

Feb
02

Roxy Surf Team Dominates Sunset

The North Shore Surf Shop Pro Junior event at Sunset welcomed the girls with pumping waves, providing team riders Tatiana Weston Webb and Meah Collins power and speed on the final event day.

12-year old Meah Collins, Roxy’s newest addition to the team, took a third place in the final, after charging solid 6’ waves at Sunset. Congratulations, Meah!

Roxy Team Rider Tatiana Weston-Webb from Kauai came in fourth place, still an impressive finish.

In first and second were Brianna Cope and Mahina Maeda.

Additional honorable mentions include Roxy riders Alisha Gonsalves, Mainei and Maluhia Kinimaka, and Brisa Hennessy.

Check out the highlights HERE

Jan
31

Build Your Own Bikini – The Roxy Summer 12 Press Preview in NYC

This month Roxy hosted their Summer 12 Press Preview at Ditch Plains in NYC. Market Editors from over 60 publications got the chance to DIY their own bikinis, chat with Roxy Pro Monyca Byrne Wickey and enjoy refreshing Roxy-fied food and beverages. Here is a sneak peak at the event and upcoming Summer 12 line.

For more pics, check out our Flickr album!

Jan
31

Winter X Games 16: A Dedication to Sarah Burke

Board bags are zipped up, skis packed away, and red tail lights line the road leading out of Aspen as another Winter X Games comes to a close and the world’s best freeskiers and snowboarders disperse to their next mountain adventures. And while they may all go their separate ways this week, whether to the next contest, photoshoot, or distant backcountry terrain, they all leave with a renewed sense of love for the snow community they are so lucky to be a part of. This is one of many valuable reminders that the passing of freesking legend Sarah Burke has inspired.

X Games practice began mere days after the snow community was faced with the loss of one of its brightest stars. This devastating news left a gaping hole in the hearts of all in attendance. But as the practice days turned into competition days, signs of Sarah began to pop up. At first it was the purple ribbons with “Sarah” hand written on them. Then red “Sarah” stickers and blue “Celebrate Sarah” stickers appeared on helmets, boards, skis and goggle lenses. Next came the white armbands embroidered with her name and a snowflake (a nod to one of her many nicknames). By the evening of the beautiful tribute that ESPN organized in honor of Sarah, reminders of Sarah were everywhere, and it was clear that she was with us and would never be forgotten.

The athletes did not let their grief hold them back, but filled with love for Sarah, they rode strong and surely made her proud. By the weekend finals, white Sarah armbands emblazoned almost every shoulder– from Sarah’s fellow skiers to boardercross racers, and even Shaun White himself– it seems that everyone found strength in Sarah.

In fitting tribute, her close friends and fellow Canadian Olympic freeski teammates won gold in both women’s freeski events with performances that are sure to help further Sarah’s efforts towards getting recognition for women in freeskiing (see Kaya Turski’s mind blowing slopestyle run and Roz Groenewoud’s 14 foot superpipe airs). Fellow Roxy teammate Kjersti Buaas wore a Sarah sticker and armband as she rode her way to a bronze medal in women’s snowboard slopestyle. And snowboarders Kelly Clark, Marc McMorris, Jamie Anderson, and Shaun White all wore the arm band to gold medal victory.

By the end of X Games 16, the armbands, stickers, and ribbons came to symbolize more than just the memory of Sarah, they are a symbol of the bond tying the snow community together. In wearing them we recognize that we are a family until the end. Sarah symbolizes all that draws us to the mountains and to each other: a shared love of snow and the endless possibilities it presents, the exhilaration of learning something new and pushing ourselves, and the ultimate joy of playing in the mountains with those you love.

Jan
27

Winter X Games 2012: Sarah Burke Tribute [Video]

We love this video dedicated to our Sarah Burke. Thanks to the Winter X Games for honoring such an amazing person and a beautiful soul!

via X Games.

Jan
19

In Loving Memory of Sarah Burke

Today, January 19, 2012, our community lost an icon. Sarah Burke, freeskiing pioneer, six-time X Games gold medalist and beloved wife, daughter, sister, aunt and friend passed away. Sarah was truly a legendary athlete, role model and an inspiration. She was everything so many of us aspire to be. Sarah brought worldwide recognition and validation to the sport she so loved. Every ski athlete chosen to represent his or her country at the 2014 Sochi Olympics will feel her influence. Without her, the sport of freeskiing would not be included.

Sarah is a pioneer of her generation. Her life and legacy embody the defining spirit of action sports; a movement of individuals driven to innovate, master and explore the frontier of physical possibility. Sarah’s love of skiing took her life to amazing places. Her accomplishments on skis continue to inspire girls everywhere to believe in themselves and follow their hearts. Her passing is not a cause to pack up our skis, but rather a reason to step-in and ski for Sarah and the dreams that inspired her star to shine. Sarah did so much for females and winter sports during her time with us.

Sarah leaves behind her beloved husband Rory, loving parents Jan and Gordon and her supportive sister Anna.

If you would like to pay tribute to Sarah and honor her memory, donations may be made in her name at www.giveforward.com/sarahburke. We encourage you to share this link with others who have been touched by Sarah.

***PLEASE be patient with the www.giveforward.com/sarahburke site. Due to high traffic the page may be slow to load***

For Sarah’s Facebook Image Gallery, click here.

Jan
18

New Roxy Refreshment: Team Trip to British Columbia

We’re feeling completely refreshed after watching episode 2 of the Roxy Refreshments. In this episode you’ll see Team Riders Torah Bright, Erin Comstock, Kjersti Buaas, and Aimee Fuller on an epic team trip to Revelstoke and Retallack Lodge, British Columbia – we’re still at home wishing we could partake in this snowy adventure.  Watch as these girls take a heli-ride, make their own jumps, get warm by the fire and have a few goofy moments along the way. Did we mention the music alone makes us want to get up and ride. Add this to your next pow playlist: Hesta Prynn Le Cox Aux Folles.

Jan
13

Update: Sarah Burke – Roxy Loves You

Sarah, you inspire us to dream big and follow our hearts. You are a superwoman and a fighter. From everyone here at Roxy, we love you with all our heart! Please join us in sending your love and support to Sarah.

A message to Sarah Burke on behalf of Bob McKnight:

“Beautiful Sarah, Rest well, heal well and take care of yourself. All of us at Quiksilver and Roxy are praying for you, thinking about you and wishing you all the best in your speedy recovery. We miss you and love you!”

Jan
13

Take a Tour of the Wanning 2012 Hainan Riyue Bay International Surfing Festival

Take a tour of the Wanning 2012 Hainan Riyue Bay International Surfing Festival Presented by Quiksilver— shot by our very own Roxy Team Rider Nikki Viesins, who only at 16 years old, took 11th overall. Other Roxy honorable mentions include, Bruna Schmitz, who took 9th, and Sofia Mulanovich started her year off right with a gold medal! Congrats again, Sofia!

Jan
11

Monyca Bryne Wickey Shares her 2012 Resolutions

Team Rider Monyca Bryne Wickey stopped by Roxy Headquarters last week and shared her 2012 Resolutions and artistic side with us.

Here’s some footage we captured using our Go Pro HD Camera.