Apr
22

2013 Waikiki Classic is back for its 3rd year!

Roxy Waikiki Classic!

The Roxy Waikiki Classic is back at Queens Beach in Waikiki on Saturday June 8th and Sunday June 9th for it’s third consecutive year! Come see female surfers of all ages (6 years and up) compete in Longboard and Shortboard divisions and witness the pros in action in the Women’s ASP Longboard qualifier! Roxy team riders including: World Longboard Champion and Waikiki native Kelia Moniz, face of #ROXYOutdoorFitness and pro surfer Rosy Hodge, Brazilian beauty and pro surfer Bruna Schmitz and the pioneer of women’s surfing and 4x world champ Lisa Andersen will be joining the fun on the beach. Once again, the beach site will be full of fun games, giveaways, signings and entertainment, plus tons of other fun surprises! Roxy will be spinning the wheel for free custom tank tops and opportunities to participate in DIY projects! Paul Mitchell will be set up for beach braiding, SunBumJamba Juice and Kona Red will be giving away free samples and the Kokua Hawaii Foundation will also be there!

We’re so excited to announce that Rebekah Steen of Goldfish Kiss will be joining us on the beach for the Waikiki Classic and DIY’ing eco-friendly Roxy bags all weekend long! See the whole DIY and Rebekah’s pics here! Plus, find out how you can ‘Get your Sarong On’ before the Waikiki Classic kicks off at 3 unique retail events and complete your beach look with Rebekah here!

For the complete event website, click here!

Online registration opens starting May 7th! Register Here! 

Thank you to everyone who entered the 2013 Roxy Waikiki Classic! Registration is now CLOSED. All competitors MUST check in on site atRegistration Tent6:30am on Saturday, June 8th to sign their waivers. If there are’no-shows’ on the day of competition, availability will be first-come,first serve on a waiting list. Waiting list will ONLY be available at the event site on day of competition!

Mark your calendars & see you at the beach June 8-9th!

 

 

 

 

Mar
19

Make a Break for It: Spring Break in Waikiki with Kelia Moniz

That shave ice is going to have to wait: Oahu is one of Hawaii’s biggest and most bustling islands, so when you touch down in Honolulu, proceed directly to Waikiki to find a good spot on the sand. Our friends at the excellent travel website Fathom, along with hometown girl and pro surfer Kelia Moniz, gave us their top picks for living aloha, plus an island-worthy collection filled with our favorites on Roxy.com.

Warm Up

Check into the Moana Surfrider and book a lomi lomi ola massage at the  Moana Lani Spa.

Cool Down

Recover from your lesson at Faith Surf School (run by Kelia’s parents!) with a Green Machine juice or ‘Awa Coconut smoothie at Diamond Head Cove Health Bar.

Take It In

Post up at Duke’s on the beach for the fish tacos at best sunset.

“I always come back for my family, friends, yummy food, happy faces, and lots of laughter.”  - Kelia Moniz

Carry On

Score chocolate-covered mac nuts and Hawaiian heirloom gold bangles at International Market Place.

Don’t Miss Out

Share giant plates of kalbi beef and bulgogi at Me’s Bar-B-Que (151 Uluniu Ave, Honolulu; +1-808-926-9717).

“I bring all my friends here for the best Korean food.” - Kelia Moniz

Get more of Kelia’s Waikiki picks – best beach, best surf break, best coffee – on Fathom.

Did we mention Fathom is giving away the perfect Spring Break Essentials gift pack? Sign up for their newsletter and you’re automatically entered to win!


Feb
12

Roxy Spring 2013 Catalog is here!

The enchanted chain of the Maldivian Islands, southwest of India is home to isolated reef banks, uninhabited white sand beaches, secluded villages and crystal clear water  - one of our favorite places on earth. Sharing waves, laughter, fresh fish, and empty line-ups together, we asked ourselves what else we would need to live out our dreams.

Shop the new catalog here and enjoy these behind the scenes photos and video from the Roxy surf team’s adventures in the Maldives!


Sep
28

Tidal Waves and China Days

Roxy Professional Longboarders Jen Smith and Chloe Calmon are jet setting on an experience of a lifetime to surf the Silver Dragon, a tidal bore in Hangzhou, China. This is only the fourth time China has ever allowed anyone to surf in the river, and our very own Roxy girls will be competing in the Silver Dragon Shootout Surf Contest! Chloe’s been lucky enough to surf in the river before, so she knows exactly what to expect and has a head start against the competition, but Jen’s done her research, and it sounds like she’s ready for the adventure! This is one of the most unique surfing experiences we’ve heard of, so we caught up with Jen and Chloe as they were getting ready to leave, and they filled us in on everything we need to know about surfing tidal waves and traveling to China.

Chloe’s Travel Tips and China Tricks

Last year, when people saw me walking on the street with surfboards, they thought I was crazy and tapped me to see if I was real! Ha! This time, I’ll make sure learn a phrase in Chinese that I can explain to them!

I suggest packing comfortable clothes. I know I won’t be leaving without my  1. sun skippers, 2. easy tees, 3. savage dress, 4. a cross body purse , 5. and some easy boots.

I’m also bringing a 1. lightweight springsuit, and my 2. favorite bikinis, for the river. More importantly, the 3. surf essentials for the competition. It’s a must to bring a spare leash in case it snaps and all the other basics including fins, and wax which are easy to forget when packing for a trip. Plus sunscreen and sunnies!

The most important thing to know about before traveling there is the culture. The Chinese have an ancient culture that cherishes small details and gestures, from giving a business card to eating with them. So it`s helpful to watch some videos on the internet about Chinese etiquette and respect!

How to surf a Tidal Wave by Jen

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Sep
25

The First Annual Roxy Puerto Rico Classic in Playa Jobos Isabela

We packed our surfboards and bikinis, and left our wetsuits hanging in the closet for Playa Jobos for the Roxy Puerto Rico Classic! The free surf contest brought girls of all ages and skill levels together for a day of surfing at the 1st Annual Roxy Puerto Rico Classic.

The event ran both Saturday and Sunday and was packed with contest surfers and beach goers looking for a chance to enjoy some free surf lessons. The surfers enjoyed chest – shoulder high waves on one of Puerto Rico’s best reef breaks.

Congratulations to all of the wahine finalists in the Open Pro division, who claimed the $2,000 prize purse, and a special congrats to Marissa Shaw from San Clemente, CA, who was crowned with the 1st place prize!

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Sep
13

Roxy Puerto Rico Classic Sept. 22nd-23rd at Playa Jobos Isabela

From the waves of Waikiki for the Roxy Waikiki Classic all the way to Puerto Rico, Roxy introduces the 1st Annual Roxy Puerto Rico Classic, taking place September 22nd -23rd at Playa Jobos, Isabela between 9am- 4pm daily!

This FREE Amateur surf contest will include both longboard and shortboard divisions for girls and women of all ages. The divisions of entry for each surfing discipline are: Under 12 (shortboard only), 12-17 years (shortboard & longboard), & Ages 18+ (shortboard & longboard).

The 1st – 4th place winners in all divisions will score Roxy prizes, while the 18+ divisions will be competing for a $2000 prize purse! Every contestant will receive a FREE Roxy gift bag for participating.  If you’re not there to compete, but would like to learn to surf, no problem! Roxy will also be providing FREE Surf Lessons for all participants 6-12 years.

Register NOW at the following surf Shops: Surf Zone 787-890-5080, The Room 787-815-3870 and Tres Palmas 787-728-3377. ALL Registration must be done in advance. Please arrive at 8am on day of contest to check in and sign waivers.

Sea you there!

Jul
12

Let The Sea Set You Free: Meet The Winners!

Jul
06

Hecho En Mexico With Kassia Meador and Bon Appetit

This month, Roxy team rider Kassia Meador made a splash in Bon Appetit magazine. Joined by professional chef Chad Robertson and a cast of mixologists and other pro surfers, Kassia spent a week in Mexico enjoying the waves and cooking on an open flame. From homemade flat breads to fresh caught tuna preparations and handcrafted post-surf beverages, Kassia got the chance to experience and photograph it all. To read more about Kassia’s amazing Mexican surf break and get exclusive recipes to enjoy at home as well as behind the scenes pics, pick up the July issue of Bon Appetit, on stands now!

Jun
28

Aloha from the 2012 Roxy Waikiki Classic

The 2012 Roxy Waikiki Classic took over Queens Beach, Waikiki, on June 16 & 17 (Fathers Day weekend)! The free amateur surf contest included both longboard and shortboard divisions for girls and women of all ages. This year the event also hosted the one and only ASP Women’s Longboard Qualifier in Hawaii, giving the local girls a chance to compete for a spot on the 2013 World Longboard Tour! Honorable mentions in the ASP event include Crystal Dzigas who was crowned winner of the professional longboard final Roxy Team Riders Kelia Moniz who took second, and Vanina Walsh who finished fourth.

With 173 competitors in the amateur division and 24 ASP pros… along with their friends, families and supporters on the beach, you could say there was an impressive turn out! While the surf contest showcased new and returning talent, there was also a ton of action on the beach! Paul Mitchell was on site with their very own hair styling pros and they kept the crowds busy by conditioning/braiding girls’ hair! Anyone who was dry or just out of the water could stop by the Paul Mitchell tent for a beach “do” and learn about hair care and special products for the beach.

There was always something fun going on at the Roxy Tent with customized flip flops, raffles, giveaways and athlete signings with Roxy pro surfers Rosy Hodge, Kelia Moniz, Lisa Andersen, Jen Smith, Monyca Byrne-Wickey, Amy Murphree, and Vanina Walsh! These girls were hanging out all day long getting into the spirit and meeting all the competitors.

Jamba Juice stoked out the beach with free smoothies and the Kokua Hawaii Foundation got on board to share their knowledge and “how to’s” on making recycling fun! They set up recycle stations around the beach and encouraged people to get creative by making their own sea turtles out of bottle caps! The Roxy Initiative joined forced to share the importance of recycling and set up a water station with re-useable bottles for a donation. The Roxy Initiative raised just over $2000 for the Kokua Hawaii Foundation which will be matched and rounded up to $5000 to help fund the Plastics Free Hawaii initiative.

With tons of stoke and Roxy love going around (in and out of the water), the event was for sure a favorite! Roxy hopes to spread the love around the USA one day soon with more events just like it! The Waikiki Classic aims to become a series that will continue to grow in the upcoming years! Stay tuned for 2013 dates coming soon…

“[The Waikiki Classic] is all about having a good time and giving back to the sport. We want to teach the youth so they can learn how to surf and enjoy it like we did! The more events we have like this the more we can inspire the next generation.” – Lisa Andersen, 2012 Roxy Waikiki Classic


FINAL RESULTS:

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Jun
12

Help Us Celebrate International Surfing Day! PIN IT To Win IT

Help us celebrate International Surfing Day on June 20th and ‘Pin It’ (your favorite surf shot) for a chance to ‘Win It’ (a $200 Roxy gift card)! Sounds like fun right….

You have from June 12th – June 25th 2012 to Pin and Tweet your favorite surf shot! (yep! it’s that easy!)

Here are the details:

  1. Follow @Roxy Clothing on Pinterest
  2. Pin your favorite SURF shot to one of your boards
  3. Tag the picture @RoxyClothing #InternationalSurfingDay (that way we can RePin it!)
  4. Post the Pin to Twitter and tweet the following @Roxy (to do this, simply click the Twitter option box once you have Pinned your favorite Surf pic):

@Roxy Here’s My Favorite #InternationalSurfingDay Pic #PinToWin

The winner will be announced on June 26th right here on the Roxy Blog and on Twitter!

Don’t forget to check out our Surf Team Riders’ favorite surf shots on Pintertest as well, and get a little extra inspiration to grab a board and have a surf session with some friends on International Surfing Day!

Check out the Official Rules for details!