Sep
18

SNOW SCRAPBOOK: ADVENTURES IN ALBERTA

Every winter our snow team riders go on epic adventures to distant snowy locales, and at the end of the year we have more photos than we know what to do with. So rather than let those photos hide in a hard drive, we are posting scrapbooks of each trip for the world to see. Check out our first scrapbook documenting a road trip that team riders Torah Bright, Erin Comstock and Robin Van Gyn took to the beautiful mountains of Alberta, Canada. On beautiful bluebird days the girls rode snowmobiles out to hidden areas at Fortress Mountain to find some of the Rockies best powder. After riding they cozied up back at the ranch and partook in the local après with the various four legged ranch dwellers. Adventure is out there, so take a spin through the scrapbook and get inspired for your own winter travels.

Sep
13

wanderlust series trailer: get inspired for winter

It’s a brave new winter! Today we’ve launched a new snow site, so be sure to sneak a peek. We’re also excited to unveil a new collab video series with the ladies over at Peepshow Films. This talented filmmaking duo, June Bhongjan and Esthera Preda, met at a snowboard contest in 2008 and bonded over their love for filming, fashion, and snowboarding. They teamed up and created 2 successful films that documented women’s snowboarding the way that it really goes down, with creative verve and progressive riding. Always a supporter of women who are working to redefine the sport, Roxy proposed to join forces and apply Peepshow’s unique vision to Roxy’s team of talented riders. The result is “Wanderlust”, an inspiring collection of videos that roam from urban obstacles to the backcountry, from pipe to park, and showcase the depth and diversity of the Roxy team with a fresh new eye. Follow the series here.

Sep
06

Another Great Year at the Roxy Women’s Summer Session in Argentina

Roxy team riders and guest coaches, Erin Comstock and Robin Van Gyn, headed to Argentina once again for the 2012 Roxy Women’s Summer Session with SASS on August 22nd until September 1st, for 11 days filled with backcountry shredding and a one of a kind skiing and snowboarding experience.

The Roxy Women’s Session was pack with motivated girls who were eager to hike lines, ride powder, and build kickers with the entire SGT and Roxy crew. Since it was Summer in Winter we were lucky to have sunny days for a majority of the session with a major dump on the tail end. We’re now left counting down the days until we can get back to Bariloche…until next time!

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Jun
28

Aloha from the 2012 Roxy Waikiki Classic

The 2012 Roxy Waikiki Classic took over Queens Beach, Waikiki, on June 16 & 17 (Fathers Day weekend)! The free amateur surf contest included both longboard and shortboard divisions for girls and women of all ages. This year the event also hosted the one and only ASP Women’s Longboard Qualifier in Hawaii, giving the local girls a chance to compete for a spot on the 2013 World Longboard Tour! Honorable mentions in the ASP event include Crystal Dzigas who was crowned winner of the professional longboard final Roxy Team Riders Kelia Moniz who took second, and Vanina Walsh who finished fourth.

With 173 competitors in the amateur division and 24 ASP pros… along with their friends, families and supporters on the beach, you could say there was an impressive turn out! While the surf contest showcased new and returning talent, there was also a ton of action on the beach! Paul Mitchell was on site with their very own hair styling pros and they kept the crowds busy by conditioning/braiding girls’ hair! Anyone who was dry or just out of the water could stop by the Paul Mitchell tent for a beach “do” and learn about hair care and special products for the beach.

There was always something fun going on at the Roxy Tent with customized flip flops, raffles, giveaways and athlete signings with Roxy pro surfers Rosy Hodge, Kelia Moniz, Lisa Andersen, Jen Smith, Monyca Byrne-Wickey, Amy Murphree, and Vanina Walsh! These girls were hanging out all day long getting into the spirit and meeting all the competitors.

Jamba Juice stoked out the beach with free smoothies and the Kokua Hawaii Foundation got on board to share their knowledge and “how to’s” on making recycling fun! They set up recycle stations around the beach and encouraged people to get creative by making their own sea turtles out of bottle caps! The Roxy Initiative joined forced to share the importance of recycling and set up a water station with re-useable bottles for a donation. The Roxy Initiative raised just over $2000 for the Kokua Hawaii Foundation which will be matched and rounded up to $5000 to help fund the Plastics Free Hawaii initiative.

With tons of stoke and Roxy love going around (in and out of the water), the event was for sure a favorite! Roxy hopes to spread the love around the USA one day soon with more events just like it! The Waikiki Classic aims to become a series that will continue to grow in the upcoming years! Stay tuned for 2013 dates coming soon…

“[The Waikiki Classic] is all about having a good time and giving back to the sport. We want to teach the youth so they can learn how to surf and enjoy it like we did! The more events we have like this the more we can inspire the next generation.” – Lisa Andersen, 2012 Roxy Waikiki Classic


FINAL RESULTS:

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Jun
22

Teepees & Volcanos at summer snowboard camp

Just when you’d packed away the snow gear and dusted off the beach chairs, we’re here to remind you that the best of the snow season has only just begun on the snowy volcano of Mt. Hood, Oregon. This week marks the opening of High Cascade Snowboard Camp, and we wanted to celebrate the magical combination that is summer camp & snowboarding, so what better way to do that than by building a teepee! Roxy Snow Marketing & Team Manager, Amber Stackhouse and the talented gals behind Peepshow Films, June & Esthera, ventured to Mt. Hood, unrolled the canvas and dove in. After 12 hours of painting, 4 hours (and multiple attempts) setting up the dozen 16 foot wooden poles, and our Roxy teepee was open for business. And what will that business be? Perhaps a place to craft, beat the heat, chill with friends, (kiss?), and make happy summer camp memories.

Jun
04

Roxy Women’s Backcountry Session Returns to Argentina with SASS Global Travel

It’s always snowing somewhere and team riders Erin Comstock and Robin Van Gyn are taking that in stride and heading to Bariloche, Argentina for another epic Summer Session with SASS Global travel (SGT).

This year’s  2012 Roxy Women’s Session will run from August 22nd to September 1st 2012 is focused on getting women riders into the backcountry and improving every aspect of their snowboarding.

“SGT Argentina is the most unique program I’ve ever been to,” says coach and team rider Erin Comstock. “You’re in the middle of winter, hitting cliffs, jumps, and powder. It’s a camp for the backcountry – that’s pretty awesome!”

Looks like this year is going to be a sell-out season…get ready to head to the mountains for adventure, fun, camaraderie, and pushing yourself to your limit or just getting your first taste of big mountain riding.

For signups and more travel information go to SASS Global Travel or by calling 1.800.851.4660.

May
03

Snow Video: P.S. …That’s Ms. Superpark to You!

Hot of the presses, the ladies over at P.S. have once again released a fun, action packed, energetic video that makes me wish summer was not knocking on the door already. Last week at Squaw Valley resort Snowboarder Magazine held the annual Ms. Superpark event and invited the best girls in the business to come play in the park. Roxy rider Kjersti Buaas threw down so many cool tricks all week long that she earned the prestigious Standout Rider Award. See the highlights here.

P.S…. That’s Ms Superpark to you! from P.S. Webisodes on Vimeo.

Apr
30

Snow Video: P.S. …Love Hurts!

Behind every beautifully executed snowboard video shot is usually at least a few failed attempts. Even the most seasoned pros have to pay their dues if they want to progress. But as the saying goes, no pain no gain. After 13 videos of stomped tricks, Roxy rider Robin Van Gyn and the rest of the girls over at P.S. have compiled the season’s best bails for your viewing discomfort.

P.S… Love Hurts! from P.S. Webisodes on Vimeo.

Apr
23

Team rider Erin Comstock celebrates 10 years with Roxy

Erin's happiest place

Roxy snow team rider Erin Comstock celebrates 10 years with Roxy this season.  2012 has proved her toughest winter yet.  But while snowboarding has it’s extreme highs and extreme lows, it teaches us a lot about life and what is important.  Enjoy the powerful video recap of her 2012 season and the story of her journey with Roxy.  We love you, Erin!!

P.S……Erins Return from Europe! from P.S. Webisodes on Vimeo.

Erin’s words:
“In 2002 I was asked if I would like to go to June Lakes for a Roxy photo shoot. I had no idea what that meant, but travelling somewhere to snowboard sounded wonderful to me so of course I said YES! I went on the trip with no expectations other than getting some free coats and meeting some really awesome people. I did my first photo shoot there and met Torah Bright, Amber Stackhouse, Jessica Dalpiaz, and Danielle Beck. I hadn’t ridden with female riders before this photo shoot and I had an amazing week of riding with these pros. Little did I know that this talented group would become my best friends, my sisters, and my other family….
I had no idea 10 years ago that I would still be living my dream of snowboarding around the world today. I want to thank Roxy for all the support and for allowing me to meet some of the most wonderful people on this planet. I know for a fact that Roxy stands by me as an athlete and as a friend. We have traveled the world together producing a lot of movies, podcasts, and editorial showcasing the best times of my life.
I also want to thank Sarah Burke for the great example she has been to me. Her smile makes me want to be a better person. Her passion for skiing makes me want to try that new trick. Her passion for life makes me take a deep breath and look forward to what’s ahead for me. I love my snow family and everything they have provided for me!”
Scroll down for a gallery of Erin’s 10 years with Roxy.
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Apr
21

Thanks 2 You! We’ve Reached 2 Million Facebook Fans

Thanks 2 You! We’ve Reached 2 Million Facebook Fans!

It’s moments like this, that we realize how truly inspiring the Roxy brand is. We’ve been blessed to connect with young, talented women from all over the world like yourselves.

We recently set out on a GLOBAL search for 3 girls who want to live the DREAM of a Roxy girl and experience something that money just can’t buy!

It’s this dream that has inspired countless videos, pictures and submissions from all over the world telling us why they are a ROXY GIRL!

“We were already obsessed with our community of friends and are now blown away by the number of new girls who want to join our ride.  We have already found so many amazing girls from this contest that we are truly inspired to see how global you ladies are. We are amazed by each entry and story that you have submitted.  You keep us grounded, committed, and you personally ensure we stay true and committed to Roxy.There is an amazing network of girls out there that are making waves. You should be proud” Danielle Beck VP of Roxy Marketing.

There’s still time to Tell us what makes you a Roxy Girl. Enter for your chance to Live the Dream of a Roxy Girl. The Let The Sea Set You Free contest ENDS in less than 1 WEEK: April 26th 11:59pm PST (see official contest rules for details).

Stop by the Roxy Facebook Wall to grab a 20% code to be used on Roxy.com (hurry, it’s valid for 2 days only!).

Don’t forget to snap your own pic and Join our Ride on Facebook & Twitter …#Thanks2You