A few months ago we invited our friend and New York fashion blogger Kimberly Pesch of Eat.Sleep.Wear. to California for the first time and give her a taste of the ROXY way of life – early morning surf checks, beach bonfires, the team, sunsets for days…the list goes on…
Well, we guess it was enough to make her pack her bags and make her ‘California Dreaming’ a reality since she now calls CA her home!
Enjoy this ROXY Style Spy vid from our shoot in Santa Cruz, CA where Kim breaks down some stylish options with Monyca Byrne Wickey and Kelia Moniz and get inspired for some great Summer-Fall transitional looks that will keep you HOT FOR FALL!
The Inaugural ROXY Montauk Classic event was held this past weekend at Ditch Plains in Montauk, NY. The event brought in locals as well as avid surfers all the way from Florida, Illinois, Hawaii and beyond! Over 100 participants competed for prizes including Paul Mitchell product, local shop Air & Speed gift cards, and tons of Roxy goodies. Five time World Champion, Stephanie Gilmore, World Longboard Champion, Kelia Moniz and Monyca Byrne-Wickey were on site signing autographs, handing out awards and schmoozing and taking pictures with the elated crowd.
Saturday brought clouds and wind but that did not stop the contestants from braving the chilly weather and rippin’ while Sunday was a perfectly, quintessential summer, bluebird day for competition. Kudos to the on-lookers as well those who cheered on our participants and enjoyed the fun!
Event sponsors included Paul Mitchell, activating and offering ‘beachy’ hair-dos which was a non-stop line, Sun Bum sunscreen, which helped keep visitors protected from the New England sun; HeartBeet Juicery joined in and gave out their amazing concoctions of juices; Vitacoco water kept everyone hydrated; and Beachcomber Resort, kept us well-rested!
Huge thanks to the Ditch Plains and Montauk locals for letting us hold the event-hope to see you next year! #ROXYMontaukClassic
We love surprise visits, especially if it includes the likes of the self-dubbed “Three Amigos”, Bruna Schmitz, Kelia Moniz and Monyca Byrne Wickey. So when the US Open of Surfing rolled into our Huntington Beach backyard, our Roxy girls couldn’t wait to stop by to see everyone (or, more like shop!).
And perfect timing too as our Fall collection hit stores that day! Luckily it gave us all a chance to admire the new threads and see our favorite looks for the season come to life.
Let your hair shine this Summer. Take a tip (or 3) from the queen of beach hair and Roxy team rider Monyca Byrne-Wickey. Enjoy this short Roxy Style Spy video straight from Tahiti where Monyca shows off her lovely locks and a couple easy hair-dos that will showcase the best bikini backs of the season. Our favorite bikini backs? The Naturally Beautiful Rio Halter is our top pick for sure!
She wore flowers in her hair. It’s all about flowers no matter if it’s the tropical print on your Tropic Paradise Bikini (like the one Kelia’s wearing), in your hair, or on your head.
Recently, the Roxy team traveled to Tahiti where there’s no lack of tropical treats and beautiful flowers scattered pretty much everywhere you look. It’s a well-preserved paradise and in between surf sessions served as the ultimate downtime DIY treat for team riders Monyca Byrne Wickey and Kelia Moniz.
Watch the Roxy Style Spy to get the basic how-to on making your own crown this Summer. Have fun getting creative with whatever flowers and natural elements you have available to you.
Luckily for us, Summer is upon us and we’ve got plenty of days on the beach, boardwalk and everything in between to wear our shorts around in. Not doubt we’ll also be sporting these all weekend long at the upcoming Roxy Waikiki Classic!
So, here’s to making a scene in some printed shorts! PS…here’s some outtakes of team riders Monyca Byrne Wickey, Bruna Schmitz, Kelia Moniz, and Justine Mauvin making up some dance moves and making a scene of their own on the island of Moorea!
The last episode of the ‘Surf to Snow’ series is here and while we’re sad to say goodbye, Bruna Schmitz sums it up best in this video when she says, “OMG it’s so good” – and that’s exactly how we feel!
No matter where your adventures take you, we’ve got you covered year round’ and so does Olay Fresh Effects.
Today’s Twitter giveaway will get you ready to travel #SurfToSnow – just think Olay Fresh Effects gift pack, Roxy travel set, and a $200 gift card to spend on Roxy.com.
Professional surfers Monyca Byrne Wickey and Bruna Schmitz catch up in Aspen, Colorado and show us their favorite Olay Fresh Effects. Between surf breaks in Tahiti and snow filled runs on the mountain, these girls are always on the go and always need the perfect products to keep them naturally beautiful.
Don’t forget we’ve got another giveaway today filled with Monyca and Bruna’s favorite Olay Fresh Effects products and a $200 Roxy.com gift card to buy that new bikini and beach bag you’ve been eyeing!