The enchanted chain of the Maldivian Islands, southwest of India is home to isolated reef banks, uninhabited white sand beaches, secluded villages and crystal clear water  - one of our favorite places on earth. Sharing waves, laughter, fresh fish, and empty line-ups together, we asked ourselves what else we would need to live out our dreams.

Shop the new catalog here and enjoy these behind the scenes photos and video from the Roxy surf team’s adventures in the Maldives!

We had a great time hanging out in the Roxy photo studio last week for the making of this nifty GIF.  Doesn’t it remind you of one of those inflatable air dancers!? It totally brings a smile to our faces just like this furry friend!

Meet Talulah.  This little fur ball was on the scene to make sure everything was going according to plan, while her mom, Madison, our photographer/stylist, worked her magic on the #ROXYOutdoorFitness Atmosphere Jacket.

We made sure Talulah got a few treats for all of her hard work that day!

Start celebrating Valentine’s Day early!

February 4th ONLY! Use code CUPID at checkout to receive 25% off your dress purchase and FREE 2-Day Shipping in the US.

PIN this card, post it to Facebook  and check out our ROXY Heart Pinterest board for some of our favorite dress picks for Spring, plus other ways to spread the love.

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Drawing from the energy and cool vibes of the 60s and 70s comes the reinvention of the chino pant: Bright, washed, printed, rolled – the saltwater chinos are nothing short of sun faded and broken in perfection, and no doubt something we’ll be rocking with all our laid back graphic tees and loose-fitting sweaters.

And just because we know you’re wondering how these chinos got their name, just watch this video of newly crowned ASP longboard world champ, Kelia Moniz and Kassia Meador in the beautiful Maldives where they set off in search of empty line-ups and crystal clear waters…and found themselves some saltwater chinos!

So as things warm up and life continues to inspire us to be spontaneous and daring #DARE YOURSELF

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1-Day Private Shopping Event: Early Access to Our Winter Sale! Up to 70% Off and Free 2-Day Shipping TODAY ONLY!

Thanks for being a loyal Roxy.com blog reader!

You’re invited to a 1-day private shopping event – early access to the Annual Winter Sale! Up to 70% off! Hurry, sale ends January 9^th!

Plus, TODAY ONLY, get free 2-Day Shipping on all orders. Enter code INTIME at checkout to get it before New Years!*

Start Shopping!

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We set off to the beautiful island of Oahu to meet up with Roxy Let The Sea Set You Free winners Katie McLean, Emilie Layla Lovaine & Madison Setiawan for their second life-changing adventure.

Day 1 Recap: In day 1 of their adventure, Roxy team riders Kelia Moniz, Bruna Schmitz and Monyca Byrne-Wickey greeted Let The Sea Set You Free winners Katie McLean, Emilie Layla Lovaine and Madison Setiawan on the beaches of Waikiki with a traditional Hawaiian welcome, followed by special VIP movie screening of “The Hawaiian: The Legend of Eddie Aikau”.

Day 2 Recap: With sunscreen and bikinis in tow the 3 winners went down to the sandy beaches of Waikiki to soak up some sun, SUP and do a little shopping. Can you guess what they stocked up on? Bikinis—an essential for their Hawaiian Island excursions!

Day 3 Recap: After a late-night arrival into the North Shore, the girls surfed Chuns Reef, enjoyed a delicious Acai Bowl prepared by Katie McLean and took part in the Eddie Aikau Opening Ceremony at Waimea Bay.

Day 4 Recap: On day 4 of their Hawaiian island adventures, the 3 winners and Roxy team headed to the Eastside of the North Shore where they were greeted by an outrigger canoe fully equipped with SUPs and a poke bowl lunch.

Day 5 Recap: On day 5, the Let The Sea Set You Free winners meet up with the Lisa Andersen Champ Camp crew with 4x World Champion Lisa Andersen and Roxy team rider Rosy Hodge. In between sessions Katie McLean lead the camp with a yoga lesson followed by a delicious Hawaiian BBQ lunch and ukulele session.

Day 6 Recap: From pastry tasting, jewelry making and sunset surfing…day 6 was filled with nothing short of an adventure. The day began with a trip to Ted’s bakery where the 3 winners enjoyed some of Hawaii’s best baked treats. After a delicious morning treat the group headed to Pipeline to meet up with Mia Russi of “Washed Up Jewelry” to make their own beach-inspired jewelry.

Day 7 Recap: Cloudy skies & choppy waters didn’t stop the Let The Sea Set You Free winners and Roxy team riders from setting out on an adventure on their last day in Oahu. They ended the day with a sunset surf—the perfect last night on the North Shore.

Brr! It’s cold out there! Learn how to layer, without looking like a bulky snowman in our latest Roxy Style Spy video!

Here’s our 3 Easy ways to rock the layered look this Winter. Our first style tip to create the ultimate layered look this Holiday season is mixing up things that and picking pieces that can work double-duty in a completely different look! Mix things that are hard, soft and frilly. Take Kelia’s outfit in this short Style Spy video as an example; she mixes an adorable geometric dress like the Love Seeker Dress (frilly), with the Spirits Up Jacket (hard), and a finishes it off with the Flurry scarf in cream (soft, both in color and touch!). Now imagine how these pieces can uniquely be incorporated into a super girly look or a biker chic ensemble!

Our next tip is simple, don’t be afraid to play with patterns and bold colors. Adorable kitschy prints like the heart print in the Highlands Dress and the Skinny Slide Jeans with the golden bird print are fun conversation starters and offer a unique spin on a classic look. Match them with a bold jacket that really makes a statement.

Our third style tip is embrace the color grey. This color is fantastic because it is neutral and adds great dimension to an outfit.

Deck the halls with details. Our latest Style Spy video will show you how to make a BIG statement with little embellishments.

It’s all in the details of your Holiday décor, table settings, gifts, and most importantly, your clothes! Because let’s not forget, it’s the little things that count of course! Styling a great outfit is easiest when you have a statement piece that screams ‘look at me!’. Take for example the Chestnut Way jacket with its intricate toggle and jute detailing. Trust us, these are the pieces that make you feel good, cozy, and elated about your look.
Besides a great statement jacket, we’re fond of anything that’s soft to the touch and a little bit furry, which is why you’ll see fur-lined detailing elements throughout our jackets, accessories, and our Roxy boots! Faux Fur is a simple way to bring dimension to any ensemble. A couple pieces we’re pining for are the Slush Boots and the Golden Hill jacket. What’s on your wish list?

Keep counting down with us as we unlock the Gifts of Winter everyday this Holiday season. #GiftsOfWinter

Today is the perfect day to stay inside and do some fun crafts with your friends. Check out our Gingerbread House How-To and build yours like a Roxy pro!

You Will Need:

1 cup light corn syrup
1/2 cup firmly packed brown sugar
1/2 cup vegetable shortening
4 cups all purpose flour
1 Tbsp ground ginger
1 Tbsp ground cinnamon
Cardboard or tray to build your gingerbread house on
Mixing bowl and spatula
Cookie sheet for baking
Stove top & small pan for heating ingredients
Wax paper to cut out pattern for gingerbread house
Pastry bag or zip lock baggy

Click for the Roxy Gingerbread House How-To!

The globetrotting Lisa Andersen Champ Camp made its fourth stop on the North Shore of Oahu to recruit and train the local girls and progress their surfing skills. Shortly after surfing in the frigid, Canadian waters at the Lisa Andersen Champ Camp in Tofino, 4x World Champion Lisa Andersen and Roxy professional surfer Rosy Hodge hopped on a plane with their favorite holiday bikinis and headed to the tropics.

Lisa Andersen selected ten of the top up and coming shortboarders from Hawaii and the US to surf and train with her for two days on the North Shore. On day 1, each of the campers worked on specific maneuvers they wanted to improve, while Lisa and Rosy watched from the beach and gave feedback and tips for progression. The waves at Hale’iwa were fun and rippable, providing the girls with ideal conditions for practice. In the afternoon, the girls gathered around to learn from special guest and pipeline bodysurfing legend, Mark Cunningham, who gave them important big wave surfing and lifeguarding advice that’s key knowledge for any professional and amateur surfer alike. Lisa and Rosy also gave the girls media training and practice interviews, preparing them for their future careers as professional surfers.

On day 2, Lani’s Reef welcomed the crew with flawless, overhead rights that Lisa and the girls rushed the minute of their arrival. In the water, Lisa and Rosy worked with the campers one on one, and out of the water they ran heats and shared improvements on heat strategy and wave selection. A yoga session with Roxy’s Let the Sea Set You Free winner Katie McLean, followed the morning’s surf sessions and prepped the girls for their afternoon surf. Midday, the camp joined all three of Roxy’s Let the Sea Set you Free winners for a Hawaiian BBQ and ukulele session with Roxy Team Riders Kahanu Delovio and Nikki Viesins. After the day’s activities, the surf was still pumping, and the campers charged for a free surf with Lisa and Rosy. Awards and a special lei from Lisa ended the camp, but was just the beginning for the girls on their way to becoming world champs. Check out the action on Twitter and on Instagram #LisaAndersenChampCamp #LetTheSeaSetYouFree