Archive for the ‘Bikini Design’ Category

Design-A-Roxy Bikini Interview with Head Swim Designer Leslie Tobia

By Mia | Published September 2nd, 2009

leslie blog swim-winnerI sat down with our Design-A-Roxy Bikini grand prize winner Christina and Roxy’s head swim designer Leslie Tobia (pictured left) to get some behind the scenes info about the winning design. For inspiration, Christina looked to tye-dye. She loves colorful things and bright neon colors. She dreams of being a fashion designer when she gets older.

Leslie Tobia , Roxy’s head swimwear designer, has been designing at Roxy for 15 plus years. She grew up on the beach and totally knows her stuff. Roxy bikinis are famous around the world today because of this amazing and very talented woman. If she says a design is a winner we believe her! She is legit. :-)

Q: Why did you choose Christina’s design?

LT: I really liked the whole “new age space vibe” of the print, the look combines technology and fantasy.

Q: What stood out to you about Christina’s design?

LT: Again, the print design is what stood out, it was different and fresh and represents a new trend. It didn’t look like anything that we are seeing in the stores right now.

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Q: Why do you love designing swimwear?

LT: I am a native Californian and have lived on the beach my entire life. I love designing swimwear because it allows me to be creative as a designer through print, color, and detail. Also, I love being able to contribute to a lifestyle that I relate to.

Q: What do you think makes a perfect bikini?

LT: There are many aspects that make a perfect bikini. I think that what may be a perfect bikini for one person might not work for the next. The most important thing is that it is flattering, so the fit, style, and color are key.

Thanks Leslie and Christina! Congrats and great job :-)

 

Roxy Design A Bikini Contest: And the Winner Is….

By Mia | Published August 13th, 2009

The Roxy Design a Bikini contest presented by Schick Quattro for Women

And the Grand Prize winner is…

Christina R. from Miami, FL

winner

Congratulations! You’ve won $3,000 cash, a $1,000 Roxy shopping spree AND your inspiration will be made into a Roxy bikini!

Our Voter’s Prize goes to…

Linda B. from Magnolia, TX

The Voter’s Prize is a random drawing for those who voted on a design throughout the contest period. You’ve won a $1,000 Roxy shopping spree!

Viewer’s Choice Prize goes to…

Giovanni G. from Enterprise, AL

Congratulations! You had the design with the most votes! You’ve won a $1,000 Roxy shopping spree.

We had over 2,500 submissions for the Roxy Design a Bikini contest presented by Schick Quattro for Women. The contest ran from May 1st – July 31st. A big thank you to all of you who have entered the contest and voted! Keep designing!

 

Design-A-Roxy Bikini Contest is Closed…Winner Annouced Soon!

By Mia | Published August 1st, 2009

A big thank you to all of you who have entered the Roxy Design a Bikini contest presented by Schick Quattro for Women and voted!!!!!!!

The contest is now closed for new entries and voting. We will be announcing the Gand Prize, Voter’s Prize, and Viewer’s Choice winners by August 15th. We absolutely loved seeing all of your entries. There were so many amazing designs. Great job!

Prizes

Grand Prize: Winning Bikini Design: Your inspiration make into a Roxy Bikini, $3,000 cash prize and $1,000 shopping spree.

Voter’s Prize: Drawing for those who voted on a design: $1,000 shopping spree.

Viewer’s Choice Prize: The design with the most votes: $1,000 shopping spree.

For Official Rules click here

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Roxy Design-A-Bikini Events!

By Mia | Published May 11th, 2009

Roxy Design-A-Bikini Events!

KICK OFF YOUR SUMMER WITH A VIP PASS TO AN EXCLUSIVE ROXY GATHERING. Go home full of inspiration to start off your swim design, as well as TONS of freebees from Roxy and Schick® Quattro for Women®.

Get ready for summer by tie dying a Roxy tee shirt, staying smooth with a free Schick® Quattro for Women® razor, mix n’ match custom Roxy flip flops, manicures by OPI & tons more! Be one of the first 75 girls to visit a Design-A-Bikini event and receive a goodie bag filled with tons of prizes from Roxy and Schick® Quattro for Women®. You’ll get all this while being inspired by some of the hottest summer trends for you to use in your design-a-bikini submission.

Already finished designing? Bring in your entry and submit onsite to become a regional winner!

Keep checking back for the most up to date info!

June 19th (Friday): Ron Jon Surf Shop, Cocoa Beach, FL 

4151 N Atlantic Ave, Cocoa Beach, FL‎
5-8 PM
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June 21st (Sunday): Ron Jon Surf Shop, Panama City Beach, FL (Pier Park Mall) 
16150 Front Beach Road Panama City Beach, FL
4-7 PM

June 27th (Saturday): Roxy Store, Tempe, AZ (Tempe Marketplace)
2000 E. Rio Salado Pkwy, Tempe, AZ‎
5-8 PM

Sneak Peak! Check out DAB’s visit to Wango Tango!
Style Squad Street Team
Waiting to Win!
Display pre-event

 

New Contest: Design A Roxy Bikini!!!!!!

By Mia | Published May 1st, 2009

Design-A-Roxy-Bikini Contest, presented by Schick Quattro for Women starts TODAY!

You have from May 1 – July 31 to submit your design for a chance to have your inspiration made into a ROXY Bikini!

Grand prize also includes $3000.

Open to friends in the US and Canada only.

Go to www.roxy.com/designabikini for more info! START DESIGNING!!!!

 

Roxy Swim in Sports Illustrated 2009 Swimsuit Edition!

By Ashton Spatz | Published February 11th, 2009

The Sports Illustrated Swimsuit Edition has proven to be very popular over the years.  In fact, the swim issue is considered to be Sports Illustrated’s most healthy franchise.  Even though the final product appears to be all glitz and glam, there’s a lot of effort put into the production.  For example they shoot each model for three days and wake up at 4:30am each morning.  The editors sift through 90,000 photos and stylists sift through over 10,000 bathing suits. 

That’s a lot of bathing suits…

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Considering the number of suits they receive from such a plethora of designers, the odds of any brand’s product making the cut are not the greatest.  But Roxy has proven itself yet again this year!  SI featured the Roxy “Spot On” bikini in the 2009 Swimsuit edition.  It’s so awesome to see that the Roxy swim brand can transcend the realms of fashion and function by being featured in Sports Illustrated’s style-focused swim issue and nominated for the Best Women’s Swim Brand SIMA Award for performance at the same time. 

Roxyspoton_siswim_2 

As if it weren’t enough to have our swimwear in the issue, they used the face of Roxy Swim, Jarah Mariano, as the model.  We are really feeling the <3 from Sports Illustrated!

To put this in perspective, Sports Illustrated has a monthly circulation of over 3 million readers.  That’s a big deal! 

If you want to pick up your own copy of the issue, Bar Rafaeli is on the cover and the issue will stay on stands until May 2009.  If you want to check out Roxy Swim, make sure to browse around on roxy.com.