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This past week our designers were at the printer making sure our brand new Roxy Spring catalog printed without a hitch. Check out these pictures from the printer in Wisconsin.

The photos in the catalog are from our photoshoot in Hawaii. The Roxy girls had a blast playing in the water, catching waves, and running around wild and free. Get your own copy HOT off the press! Sign up for your free catalog today.

Our Roxy 2010 Winter catalog is out! Browse through our online version of the catalog or request your own copy. I’m so in love with all the cozy coats, cute boots, and sweet hoodies.

Back in July we blogged about Kenny Livingston’s  trek across America on his beach cruiser. His mission:

To inspire my fellow Americans, through example, in making a commitment to change the way we approach our personal health, nutrition and lifestyle choices. (From Kennydoit.org)

Kenny’s since reached the Kitty Hawk pier and made it in 67 days total from start to finish from the Hermosa Beach Pier. He even was stuck in Austin, TX for 11 days also with something called ‘Valley Fever’, which is basically an illness you can get from being exposed to the Arizona desert climate too much.

Now he’s currently riding even further to Washington DC in the pouring rain to make a bigger statement to the country’s lawmakers about healthy school lunches and cancer research. He’s estimated to arrive in DC on Thursday, 10/7.

He’s also having a contest to win the Nirve beach cruiser he’ll have ridden about 3,500 miles to the person who raises the most money for KennyDoIt.org – details here.

People are still encouraged to bike along with Kenny for anything from 1 mile or 100 to show their support, especially during the last bit into Washington, DC.

The Roxy Fall 2010 catalog is coming…sign up now!

Ever wondered what a printer looked like? Take a look below! We designed the catalog at Roxy headquarters, in Huntington Beach, and then sent the files back to our printer in Wisconsin. At the printer they perfect the color and get official proofs. Starting next week the catalog will be delivered to your doorstep!

Thanks Scott:

FRRREE! | 07.03.10 — 07.31.10 | Opening 07.10.10 @ 6pm

A fun little show in a great town. In the next couple of days we’ll be setting up an installation for Joelle and her great shop right in the center of town at the far east end of Long Island. The shop is called, Share With… Montauk, it’s a great little store that sells clothes made using recycled material and fabrics bought thru Fair Trade. We had our first show there last year and it felt so right we’re doing it again. We’ll be there all month with some great artwork by Chris Pfeil, Ed Fladung, Mike Perry, Paul Gallegos, Paul D’Elia, Stephanie Hosmer, Steven Harrington, Kassia Meador, Scott Massey and more… Join us…

More info at www.rrrproject.com

This past weekend my friends Jen, Ally and Allison competed in a triathlon up in Ventura, CA called the Breath of Life Ventura Triathlon.

Swimming, biking, and running has never felt so  sweet.

This race was for a good cause!

The proceeds went towards helping kids with primary immunodeficiency and making sure the treatment facilities at Mattel Children’s Hospital at UCLA and Mt. Sinai Hospital in New York City are legit.

Find out more about the race by visiting their website.

5/11-5/17 – Fiction Reform “Small Silhouette”
If you love edgy female fronted bands then you’re in for a treat this week. Led by the feisty lead vocalist Brenna and accompanied by Aaron on guitar, Dan on bass, and Danny on drums, Fiction Reform, take up-tempo punk rock to the next level. With influences like Guns’N’Roses and Rise Against, it’s obvious this band sure knows how to rock! Newly signed to Basement Records, the band just released their debut album “Revelation in the Palms of the Weak” on April 20th and have been generating buzz everywhere with their single “Small Silhouette.” Now this is the kind of song that will be stuck in your head for days after the first listen! With such a catchy hook that is begging you to sing-a-long to, it’s hard to fight the urge to rock out to this jam! Fiction Reform is full of energy and you can tell by the passion in Brenna’s voice that they are here to stay.

Come join Roxy and Surfside for a personal bikini shopping experience! Enjoy the manicure station, discounts on swimwear and great prizes!

Where: Surfside Sports 233 East 17th Street, Costa Mesa, CA 92627

When: May 20, 2010 6:00-8:00pm

Design-A-Roxy Bikini Contest is on!

Submit your design between May 3rd – July 31st, 2010.

We’re giving away tons of prizes. For more info on each of the prizes below visit the site.

Grand Prize Winner – gets $5,000 cash prize, a Quattro for Women® Summer Prize Pack and her winning design made into an actual bikini for her to wear!

Runner Up – gets $2,000 cash prize and a Quattro for Women ® Summer Prize Pack!

Viewers Choice – design with the most votes get $1,000 Roxy wardrobe and a Quattro for Women ® Summer Prize Pack!

Voters Prize – vote for your favorite design and you could get a $1,000 Roxy wardrobe and a Quattro for Women ® Summer Prize Pack!